I’m hanging on down in dry county… Truthfully, this whole author blogger social media plant requires constant watering if I want any type of flowers. The rain being how much I put in but the measure is determined by my following and how they receive my content. Sometimes no matter how much you raise your game, it just feels like you are wading though semi-dry concrete.
There are no reasons for me to complain because this year stands as the best ever but it is a grind and a constant one and as soon as you let off, everything drops to zero. I suppose the demand to keep going does make some fall of the wagon and its understandable. Very little reward for constant work can bring anyone down but those who do keep going throughout the droughts and rains will find something good eventually.
Social media success if forged by presence and reaching out to others. Conversation and interaction, giving and helping. All of the things that make us human are what help us succeed in the virtual world that we are becoming more and more reliant upon – something I enjoy and embrace. With this year nearly coming to an end, I just got to keep hanging on no matter the weather.
IMPECCABILITY is what you need to become an IMPECCABLE social media author like me and this guide contains everything you need to get there. Let the impeculation flow through you as this guide will avoid the same old repetition you’ve been reading online for years. You won’t find the same old repetition here because that impeculation will help you sell books, get social media fame and overall success on this path. We’re not even sure impeculation is a word but this is a space for creatives, not snarky editors. Let’s rock!
In order to achieve IMPECCABILITY first you need to know the definitions of what social media is. So take what you think you know and tear it to pieces because social media is only one place, Twitter! Throw away the hundreds of followers you’ve earned elsewhere apart from Instagram, Facebook, TikTok and any blog you might have and focus on the place where the real party is happening.
Followers: Followers are what make up the audience in which you’ve got to throw every ounce of content you have all the time. When it comes to followers, their actual opinion, needs, and tastes don’t really matter but the number does so just focus on collecting more of them. Talk at them and they will listen, in fact keep talking at them until they buy your stuff. If they don’t buy your stuff then don’t waste your time on them. Block Block Block! Make sure you appear as if you are the only person in the world they have to follow. Don’t give them an opportunity to be included, just make them want to be you!
Engagement: This is the stuff you want to avoid on social media because engagement zaps up valuable time when you could be posting links into the void. Top Tip: Stay away from the replies on any platform where someone is engaging in you. Engagement is the enemy.
DM’s: Direct Messages, this is the tool where you can really hone that IMPECCABILITY by directly targeting followers into submission until they buy your crap. More on this below, probably but all good platforms Twitter allows you to directly message anyone. That is if they haven’t got those pesky privacy settings meaning you can only send them a message request. Block them if they have this. Don’t waste that time.
Now we’ve looked at the definitions lets look at the real definition of social media, and the only place you can really sell books, Twitter!
The true power on Twitter is the personal connections you can make through DM’s. There’s a plethora of spammy unofficial add ons you can install onto your twitter that will do the work for you. And by work I mean bothering newfollowers into submission withinformation – this really works to sell things. So I recommend you set up a function that DM’s new followers instantaneously with a message of your choice. This message must be at least 7 paragraphs of your stuff. Links, blurbs, a not so sincere blanket thank you. And remember the more pretentious your message, the bigger you will appear to the lemmings so if you really want to appear big-time make sure you mention that a social media PR firm are handling all your endeavours. This will show you really care about personally connecting with others.
In terms of being a successful social media author you need two things and then you need to do one thing.
Grow a social media following;
Write a book.
Share it to your social media following for instant sales.
That is it. And before you ask, yes it is that simple but the real challenge is conducting yourself to get sales.
There are a bunch of things you must do everyday to secure dominance and then IMPECCABILITY by using Twitter.
Firstly and most importantly when considering tweeting you must include several hashtags and a link – you’ll find specifics below as to what to actually tweet but the basics are having hashtags and links. This way, the algorithms will favor you every time over everyone else. Only losers really attempt anything other than sharing links and using hashtags. Keep away from conversation and focus on flinging links and making tweets more readable by making #at least #every other #word a #hashtag because this doesn’t look desperate for attention, its the tweet conduct of someone who is goal driven!
Got to tag them all:
If there’s one thing that will help you gain traction and visibility it is to tag those with larger followings than you. They have spent many years carving their engagement and following so its time to use that to your advantage plus they are on twitter so they cant be busy. In order to really get someone’s attention, you want to tag these folks at least three times in a day. Maybe more if you’ve never ever interacted with them. Negative attention you ask? There is only such thing as positive attention online. They will love the overabundance of notifications, trust me.
Drop those links:
Just as you’ll be tagging those higher profile accounts it is also important to drop your book links on their tweets. Even if it is entirely unrelated because this is seen as an entrepreneur move. Everyone and their following will notice your sharp marketing skills and instantly buy your stuff. Drop those links everywhere. Twitter will totally not notice and tell you off. There is a rumour that dropping links all the time will bury your visibility, this is pure myth. Drop that link!
Keep it current, Keep it political:
The best way an author can become IMPECCABLE is to comment on current political events that everyone will forget next week but they won’t forget how you reacted. Jump the gun as they say and throw your one sided opinion into the void. Guaranteed followers and good natured engagement, especially if you move into the trending side of twitter. Much like the bone yard seen in the Lion King, you’ll find a Hyena or two willing to listen and engage with you. This will also show your true colours and reactionist mentality that everyone loves these days. Mud will stick here but this is the type of mud you can use as the foundation for that empire you’ll be creating.
Twitter is a wonderfully designed platform where it is very easy for your cryptical replies to be misunderstood and ill received. This can only be a good thing because people love a puzzle and conundrum – Sudoku is still huge and so consider this your opportunity to be puzzle master. Let your replies come across weird and give them a tone that cannot be gauged, this will guarantee IMPECCABILITY over time.
Enforce the rules:
Let’s face it, most of us have always had a boner for authority so on Twitter where the catchment of rule breakers is wide, it is important to shout from the hills that everyone should follow your story telling rules. It’s okay that you break them, but everyone else must get in line. Be that bullish borderline narcissistic bully and everyone will follow you in fear. Fear is your friend and leads to sales. Project your nonesense onto others until they love you. They really will.
The Writing community has a weird way of attracting trolls. The best thing you can do is block them and move on engage them. Exchange gifs and give these haters a platform. You’ve got time right and remember everything you tweet will be seen by your followers who will love to see you enabling these worthless fucks good people.
Section 4: But What to Tweet about?
The question of all questions and only now am I going to answer it because you need all the information above to have a fighting chance of wading and then floating through the sheer deluge of words scrolling by per minute on Twitter.
These things are great to tweet about:
If you’re a newbie the best thing you can do is say you are new to the writing community and that you are looking to connect with others. These tweets normally blow up so seize the moment and even if you are not new, it’s okay to say you are. Twitter traction is all based on exploitation and small lies non-truths;
Another great way to get everyone’s attention is to say that Twitter is quiet today. This normally brings in the droves right to your profile. Of course Twitter isn’t quiet, you’re just using it wrong because the platform is open all the time;
Not knowing what to Tweet is also a great advantage. If you were to tweet that, again you’ll get some great levels of attention and remember taking attention away from everyone else is the key to success on the platform;
Of course if you’re looking for answers then ask questions. Asking inane questions all day everyday will guarantee to move the needle in your favor and you’ll notice how much your follows and activity rises when you try something other than inane questions. Remember the more obscure the better, like what would the milk taste like if your main character was a dairy farmer. That’s the real nitty gritty right there.
Sub tweeting – now I might have got this completely wrong but sub tweeting is a great way to show that you’re on track in terms of diet. So next time you eat fresh and grab yourself a subway footlong, tweet about it. This post is not affiliated with Subway in anyway.
Running your own writers lifts. For some reason everyone loves these, even years after the fact most have realised they mean nothing and get your nowhere. You can really build up a huge following of thousands and then be left pondering why none of them bought your book.
With the sections above you can tell I pretty much have a Doctorate in Twitter, social media, subway and IMPECCABILITY and now you can too!
I reckon you are set for pure social media IMPECCABILTIY like no other. That competition of yours will be crushed but there is one final part that is imperative to all of this. The general consensus from some truly IMPECCABLE social media authors. I put the subject of this post to the very best and we shall finish with their answers.
Thank you for reading and for the love of god please treat this post as satire, I wrote it for fun and I’ve had a difficult month/year and my go-to coping strategy is comedy/satire, stay IMPECCABLE!
Lee Hall is an indie author and blogger who spends much of his time putting together awesome guides like this. You can read more serious ones via his patreon and if you sign up, you get a free book, exclusive first access to future guides and his general love.