Book Promotion Results: April 2021

Alright authors here it is and due to popular demand the results of my most recent book promotion efforts which took place on the first weekend of April 2021. For the sake of helping a fellow wordsmith we’ll be looking into the basics, what I aimed to do, the results, how I got them and of course factors for success. This will be quite detailed but for reasons laid out ahead.

There might be some new faces visiting this here blog for the first time so allow me to introduce myself if you don’t already know me. My name is Lee Hall, I’m an independently published author from the UK. I have several books available and I am determined to persuade the world to read them – that is and always will be my dream. I’ve never given up and slowly over many years I’ve found some success. My readers and following on social media have been kind enough to keep that dream alive by showing amazing support. It is also my belief that authors should help each other because we are on this journey together so this post is for authors to hopefully gain something from. Let’s dive in…

The Basics

If you are published you’ll probably know that an author’s greatest struggle is informing the world their work exists. The next challenge is convincing someone to spend money and actually buy it. I know this pain very well and everyone with a book for sale feels it. Unfortunately just saying your book exists is not enough to sell it mainly because our voices aren’t loud enough on their own, so how do we amplify that voice? Through book promotion.

Book promotion is a rather large umbrella that covers many different methods of marketing and advertising. There are numerous ways to tell the world your book exists while also persuading a potential reader to buy it. Some require long term effort while others are instant, we’ll go into some methods below. Before setting out to promote your work it’s important to decide what you want and how you are going to do it along with setting a realistic expectation.

My aim

My aim on this occasion was get as many sales as possible for my four books which are all part of the Occult ‘Order of the Following Series’. The first book in that series ‘Open Evening’ would be free to download on Saturday the 3rd of April while the other three would be discounted to 99 cents or equivalent on that day also.

If your book is published via Amazon and enrolled in Kindle Unlimited they will allow you to set your price to free for so many days every period. Free is an effective, please-all method of getting downloads. It doesn’t guarantee reviews or even reads but that’s the gamble with every book sale.

The main method I would be advertising this sale was through various book promotion sites and across my own social media channels. For beginners, book promotion sites are an effective way to advertise books online. Some advertise for free while the better ones you have to pay for. More info on book promo sites here.

In terms of expectations, I envisioned some paid sales for the discounted books while the majority would be for the free book.

Top promo tip: If you have a series available, setting the price to one book for free and lowering the price for the others will drive sales to all books in that series if promoted well for a short time.

Background information: In February I managed to convince high end Book Promo site BookBub to feature my stand alone super hero comedy ‘The Teleporter’. It was downloaded 10,000 times, became a best seller and has got over 100 ratings since then. This is probably important to note because after that promo a lot more eyes have been on me and my work. The aftermath has been rather incredible. You can read about that here.

The Results

So this is how things went on Saturday the 3rd of April. After what started as a rather slow day soon took a turn for the better…

The free to download Open Evening made its way around the world with an impressive 874 downloads while every other book I have available sold, this included books that were not advertised anywhere! Now lets take a look at the paid sales that day in a little more detail.

176 paid sales in one day is a record breaking statistic for me. Not only did this smash the previous record of 60 paid sales in one day (2019) but also the monthly record that was 120 (September 2020).

‘Darke Awakening’ took the lead and sold nearly triple the amount it sold on release last year. Overall these numbers are something I’ve never seen before!

Let’s take a look at Amazon chart movement.

The highlight was seeing Open Evening beside Dean Koontz’s ‘Odd Interlude’ via the Free US Occult Suspense Chart.

‘Darke Awakening’ did the best in paid charts by peaking at 21 in the US Vampire Thriller charts. ‘An English vampire book in America’ being in the top 25 of the biggest Amazon market is huge! It was in the 1000’s previously!

‘Darke Blood’ just about crept into the top 50 of the US Occult Suspense Chart, again that was in the 1000’s beforehand.

‘Cemetery House’ managed a solid 52 in the US Occult Horror charts. A respectable number for what was my most problematic release back in 2018. Redemption!

For what was a truly fantastic day continued into the Sunday with more paid sales. This time ‘Open Evening’ started selling at 99 cents. Chart movement is an important thing because it throws books in front of new eyes and puts them alongside perhaps more known titles. This drives visibility for passing trade.

On this day my all time paid book sales record for the month was pushed to 200+ which then got further improved the next day…

As of this screen shot taken on the 5th the total for paid sales in April reached 216.

How I did it

This story is only half told because now we need to look into how I got these results and there are so many different factors as to why this sale was so successful. Hopefully this is the part where some of you guys can get something out of this information.

Normally during a promotional run I focus the advertising on one book but this time I spread that advertising across the series using multiple book promo sites. So here are the book promotion sites and the packages I used for each book:

Free Booksy – Horror Series Advertising Package for ‘Open Evening’ with the series linked – Cost $65

E Book Booster – Advertisement for ‘Open Evening’ – Cost $25

Bookrunes – Advertisement for ‘Cemetery House’ – Cost £25

Robin Reads – 99 cents Discounted Thriller Promotion for ‘Cemetery House’ – Cost $40

My Book Place – Advertisement for ‘Darke Blood’ – Cost $10

Total Cost: $165

This might seem like a lot of money to some but if you are serious about advertising then you need to invest money seriously. My recent BookBub featured deal cost around $250. This sale has turned out to be my most cost effective and potentially profitable!

Top promo tip: If you want to know how effective a certain book promo site is, just advertise with them only.

Factors for success

As you can see the paid advertising focused on the first three books in the series but the 4th book ‘Darke Awakening’ sold the most amount of copies. It is usually priced at $2.99 but the 99 cents discounted price is seen as quite a bargain. This was also the same for ‘Cemetery House’ which is usually $1.99 and was also discounted. Price differential, even by a small amount is a major factor in sales. Supermarkets do this all the time. Folks like to think they are getting a bargain and they were in this instance.

But why else did this promotional run go so well? (this is quite a list but here goes…)

The Basics (again)

Different basics this time but I firmly believe people will buy a book if it has the following things:

A professional cover, an enticing blurb, a unique title and a fair price. If your book has just these things, it will sell eventually, trust me.

Further visuals: Book banners seem to enhance the visual aspect of a book’s cover. I made most of mine through online photoshop sites and shared them through my social media platforms.

Some reviews/ratings: All four books in the series have some reviews and ratings. These take time to get but are very valuable when it comes to selling a book. That star rating is sat just beside the cover, people take it into account. Some promo sites will only accept books with a certain amount of reviews.

Open Evening was free: People love free things. Some folks won’t even think about liking the free thing before they grab it and if one of those books in a series is free, that leads into…

Amazon Series Link: If you are published via Amazon and have a series you can now create a separate product page for all the books in that series. This is kind of a no brainer and if used properly, potential readers will land on that page and they will then see all the books available. On this occasion they saw all the books were discounted.

Having more books, sells more books: If you have multiple books published then readers are more likely to buy from you. This is also my number one book selling advice – write more books. Easier said than done I know but authors with just one or two books, keep going because sales will get easier the more books you have published. Then you can do more things to promote them.

Having stand alone books helps also: I also have two stand alone books, one of which did very well a few months back in another promo. No doubt some folks who read it then saw these books were on sale and took the opportunity to buy one or two.

The sale only lasted a day: While over the years I have ran many different promos they all tend to be for a short time. This creates urgency, a one day only deal will push sales because a sense of demand is created.

Timing

The Easter weekend or any holiday weekend is a great time to advertise a bargain book. These days and post pandemic a lot more people are online and more people are reading. Saturday is a prime day for social media traffic and so I used that to my advantage.

The month of April is also a rather special time for Indie Authors because over on twitter there is a thing called #IndieApril where a whole lot of folks come out to support indie books. Which leads into…

A strong and long social media game

For some years I have been slowly ramping up my Twitter game and the chances are you came from Twitter to read this. In very recent times Twitter has brought me extraordinary results simply because I’ve kept going and tried my best to help fellow authors. Every day I show up and do my best to inspire, inform, entertain and hopefully provide something of value to an exceptional group known as the writing community. I know for a fact they came out in droves to support this recent sale and I’m truly thankful for it.

55 Likes for a writing tip – that’s awesome…

There is no quick way to get an engaged following on social media, it just takes time and effort. People have to trust you and that takes time to earn. I basically treat it like a job. As long as you keep going, eventually social media gets rewarding. Twitter in particular has a specific psychology to get right. For anyone who want’s to know more about getting better at twitter, here’s a recent guide.

For this sale I took full advantage of the shameless self promo Saturday hashtag and basically spent most of the day present on the platform sharing book banners and links. I manned the bridge and put all my efforts into navigating the S.S Lee Hall Writer through book promo waters…

While the promotion was unfolding I kept my Twitter following informed how it was going and this stirred even more engagement and reaction leading to sales. This also led to further sales on the days after.

Convince folks to buy into you first

Over the years Lee Hall has become a brand of loyalty that supports fellow authors by reviewing and embracing their works. Yes I just referred to myself in third person…

Last year I reviewed 40 plus indie books. Be a player in the game and the game will support you. I tend to speak less about my work and more about others, people see that I’m not just here to sell books, I am here to do so much more and you are so much more than a book link on social media. Be a person first and book link later.

The back story of my story

Because I have such an awesome audience on this blog and now on Twitter I shared a post about my high school days which were a struggle. That personal struggle is something that inspired ‘Open Evening’ and so a week or so before the promo I shared it on here and via Twitter. It was even my pinned tweet for the week running up to the promo. You can read that post here.

Momentum

The writing winds of destiny seem to be blowing my way as of recent. I’m not sure if I accidentally sold my soul or something but lady luck is shining on me right now and I’m riding that momentum. First a BookBub featured deal in February and now this awesome weekend of sales that is still aftermathing.

It’s never too late

Even years after its release Open Evening is now being read by my newer following. Books will probably outlast the best of us!

Things eventually align

This journey hasn’t been easy but I’ve never given up no matter the results. Perseverance pays dividends eventually, you just have to keep going. I’ve learned a lot over the years and next month the fruits of such will be published via my self help guide book. I’ll be looking for ARC readers soon.

Concluding thoughts

The true result of a good book promo run will happen long after the actual sales so right now I’m unsure how effective it was apart from the obvious visuals and stats I have shared. Overall I’m pretty happy with how things went.

I’m still getting over the emotional rollercoaster of February’s book promo and then this happened. It’s incredibly humbling to see my books getting sold in the numbers they did. I haven’t done anything special or even clever. Over the years, I’ve just kept going and that’s probably all I am qualified to tell you to do. Keep going. Chase those words and eventually good things come to those who work for it.

I shall leave you with this final graphic which shows royalties that I have never seen before, royalties that have started to turn things towards a profit and for me above all, hope.

Thank you to everyone who supported this recent book promo run and for taking the time to read this. The recent support you have all shown is incredible. You can find plenty of other book promo stuff in the resources section right here.

Peace out, rock and roll man!

Weekly Ramble #102

I’m starting to enjoy the whole author social media thing. Twitter engagement has really come into its own over the past few months and my audience seems to be growing by the day. Books are selling and reviews are coming in, not just for The Teleporter but other titles as well. I’m tempting fate by acknowledging my success especially because I said at the very start of this year it was going to be brutal.

I guess if you stick at something and get some experience it eventually pays off. Got to keep going, keep chasing and keep creating – that’s my mantra in recent times and its paying dividends. People are drawn to success and much of this is in the eye of the beholder. I guess perception is part reality although I cannot ignore the statistics which are glaringly phenomenal right now. 2020 was the first full year I had 5 books to promote and they say things turn a corner after 5. While taking the pandemic demand for content in my stride I’ll say that things turned a corner and now the bar is continually rising. A year after that stride, things are going from strength to strength. I’m in a place I wanted to be.

People seem to listen to what I have to say now. That tweeting into the void of invisibility has fallen away. Now my tweets get like by several people, sometimes over a hundred. From where I once stood that’s an incredible feat on its own. I’ve carved this ‘success’ out of helping others and continually producing content while never giving up.

This was always a long game and after a while if you turn around there’s a whole bunch of road that has been travelled. I guess time flies when your kicking ass, especially when you don’t realise you are doing it.

Weekly Ramble #101

It’s nice to slip into the words of fiction again and get some much needed editing done. For me it’s been quite a while since I delved into any made up worlds as my blogging and non-fiction efforts have taken centre stage in recent times. That’s without mentioning the promotional efforts that have only just calmed down. The 3rd ‘Darke’ book and 5th entry to Order of the Following series is looking good – that may sound complicated and it probably is but that’s my style…

Right now, I’m just enjoying the creative editing process and I’m not sure when this last Darke book will be released. It needs some work and then it also needs some demand, if a few folks start asking for it then I’ll be inclined publish. Promoting a 5th book in a series only a handful of people have read is a challenge and so stand alone books are way more rewarding. Soon you can expect to see more promotion of the series before launching a pre order for my next release – the non fiction guide book which is currently being BETA read by some awesome folks. Things are looking good, so watch this space…

Remember if you’ve got a book review or even an article you want seen in front of a larger audience then get in touch as the Hall of information is accepting submissions.

Weekly Writing Inspiration #30

We made it to Friday therefore I think we all deserve some fun and a little writing inspiration. Let’s rock!

I mean that Mars story is great news but these guys are doing the good work here. It looks like the Romans invented the dick pic also…

This happens a lot..

*Insert Dragon Flute sounds… yes I was there, several thousand years ago in 93…

Ha, we’ve all been there…

Don’t mess with nature…

Author Inspiration Break

So the whole Bookbub Featured deal thing is still aftermathing. Here’s the latest review of many…

You can read all about my recent book promo endeavours here…

Back to the Memes

I had a plant that lasted 2 years. RIP Bronn…

I very much enjoy Irish Guacamole…

This makes harvesting memes difficult…

The possibilities… Thanks for scrolling. Peace out!

Bookbub Featured Deal Promo Results

Well that was a ride… and I’m partially still on the rollercoaster of emotion, sales and everything else that comes with having your largely unknown book thrust into the hands of the mainstream… this is my reflection, review and hopefully knowledge passing-on post about how my Featured Deal with Bookbub went. Let’s dive in…

The who’s?

For those who just want to know the results, scroll down. For the finer detail start here…

Firstly who are Bookbub? In a sentence-ish; they are a big time distribution site that advertises books to a huge following with a somewhat promise of actual return on investment – they are hard to get in with, very hard and their featured deal is considered the Holy Grail of promotions. You can read more about them here in my post explaining how I got a featured deal… Authors can sign up to Bookbub, create a profile and then list their books. People can even leave reviews for them…

Who am I? Well for those who have arrived on this blog’s shores for the first time, hello, I’m Lee, I’m from the UK and I am an indie author of 6 books so far. I’m relatively unknown although I’ve been around for a few years now, my books have a moderate to small amount of reviews – I’m a small time scrappy underdog of an author trying to get the world to read my stuff and I don’t give up… In terms of book sales, I’ve sold around 1000 since 2016 through my various promotional efforts. I’m nowhere near earning a living from this but one can dream right?

Who were bookbub going to Feature from my backlist? My super hero comedy novella ‘The Teleporter’.

The Deal

After somehow agreeing to advertise my book, Bookbub agreed to feature it on Saturday the 6th of February in all their major markets. The US, UK, Canada, Australia and India. It would be advertised as Free to download and so I set the price to zero for that day. Because I have other books available I set them to 99 cents a piece also…

Top Book Promo tip: A Free book promo is a great way to get a lot of downloads. It’s a please all method that many folks will grab. Personally I tend to keep my free promo day’s few and far between – once every quarter is probably enough and even then for me it will be a different title every time.

The Result…

I’ve always had a rather funny relationship with Lady Luck. On the day of the promotion I was struck down with a rather bad spell of food poisoning. Even in my reduced state I managed to do some tweeting and social media-ing but things were not great for me, we’ll go into what I did to promote the deal below, however in terms of book promotional efforts let me refer you to the graphic…

I think we can all agree 10,000 plus downloads in one day for a small time nobody like me is pretty damn incredible. Now I know it was free but normally my reach for a promo like this is 10% of that. Damn, that’s a lot of downloads! The free downloads trickled into the next day with 580 more by the time the price went back up to 99 cents.

If my maths is correct and if 8000 of these readers actually read The Teleporter fully then I am set to make about 3 Grand from page reads…

Final Free Download count: 10,926

Due to my state of health I couldn’t properly track chart positioning’s during the day of the promo but it went to #1 in multiple territories. But that’s not all. For the day I set the price of my other books all to 99 cents or equivalent and they sold!

As you can see the numbers aren’t huge but every book I have available sold for actual money and so here comes another top tip: When promoting a book for free make sure you set your other works to a discount – this will near enough guarantee a little interest. Of course this only applies if you have other titles, if not grab that pen and get writing more books!

Here are the final figures of everything I sold after a week:

It’s quite funny that I only sold 1 paperback out of 10,000 sales. Thanks to whoever bought it, you are literally 1 in 10,000! Basically every sales record was smashed during this run with sales happening for a record 9 consecutive days after and so that brings us to…

The Aftermath

Now the immediate results were awesome but the real result of any book and it’s promotion is best measured over time. Boy this is where the real rollercoaster began…

Literally on the day of the promo KENP page reads shot up. From an average of 20-50 page reads a day to hundreds, the 10,000 readers had began their journey but that’s not all. Now The Teleporter was in front of newer eyes it began to sell even after it was free. Every day after the promo for a week it sold.

This is where a free promo or any promo will pay off because the exposure has pushed the book a lot further up the charts in front of new eyes. And then after a few days came the crowning moment…

The orange label of destiny found itself attached to my scrappy little underdog of a book. The Teleporter had become a best seller and made me, a best selling author… while my food poisoning had subsided and I was seemingly on cloud 9, things weren’t all celebratory…

Lessons learned the hard way….

Wholeheartedly, if I were to do Featured Deal again, I would. The results above you can see have turned a corner for my authoring career but and although I am relatively thick skinned there came a point where reviews started coming in and not all of them were positive. In fact the rating across the board for The Teleporter has dropped a little. It appears only the folks who didn’t like it are leaving reviews…

Lesson: When you present the mainstream with a free book they will download it no matter their taste. They see the price first and perhaps nothing else. Some of these folks might not like what they read and they will express that in sometimes scathing, hurtful reviews. This started to unfold by day 4 and it’s still unfolding, although there’s were so many more positive reviews, the negatives are the one’s we dwell on… As an author I know the reality of reviews, I am also an adult but sometimes things folks say can hurt. That is probably the one warning or take away I want anyone else to have from this: the more your work is exposed to the masses, the higher chance you’ll find someone who doesn’t like it. That’s okay and it’s normal because the whole literary industry is built upon it’s favourite word; subjective. Those who have left scathing reviews don’t really provide me with any valuable feedback so it’s kind of pointless. Either way it’s also quite hilarious to see people react in such a way for a comedy. It kind of makes me want to write a sequel just to get back at them.

Comedy is probably the most subjective genre out there, the gulf of different reviews has proven that. The highs have been high and the lows have been scathing – people really will tell you if they didn’t like a comedy… combine that with it being free and the emotion exploded. My author friend Karl on Twitter explained it way better than me..

Like most things in life we skim over the bad and embrace the good, and so that’s what I will do now…

The 2nd Aftermath…

I’ve never received so many new reviews in such short time. The amount of ratings The Teleporter had was below 20 and now it’s growing, good or bad, a rating is a rating. Here’s a couple of the better one’s…

But that’s not all because the aftermath kept on aftermathing…

By day 9 The Teleporter had crossed over 50 ratings in my home territory of the UK – just another awesome achievement. Ratings above all are proof of readership.

Factors for Success

I’ve explained everything the best I can but for anyone looking to successfully promote a book via Bookbub or not, this is the section for you because now I shall delve into what I did and why it worked… Some of this stuff might feel like a repeat but this is what you need to successfully promote your book:

Pro cover art work and banners to boot: Selling books starts with the visuals and people do judge them by their covers. I have invested good money in my cover art work and it looks great. Design for Writers deserve the credit for this but you need a pro looking cover to sell books! Combine that with a shiny banner and you are set.

A badass social media game: Due to my wonderful engaged following on Twitter I am currently killing it with tweets regularly being liked by hundreds of folks. Things have really stepped up recently and so that has to be taken into account for the success of this promo!

Distribution: The greatest struggle an author faces is making the world aware of their works. What did I do to spread that awareness? Of course Bookbub helped but I did these things also:

Used my mailing list: I have an email list of 80 or so readers. On the day I sent them an email with the above banner and information on where to buy my other discounted books.

Utilised that social media following: On the day I put out a blog post, put out a post on Facebook and plastered the link all over twitter to over 6000 followers. Using the right hashtags can increase visibility big time. In particular I took advantage of the #shamelessselfpromo movement that happens over on twitter at the weekend. My tweet is below:

Took advantage of having a backlist: The best way to sell books is to write more and have more available. Not only did folks download The Teleporter for free but they bought the others that were discounted.

I didn’t just rely on Bookbub: Okay Bookbub’s reach is awesome but I really wanted to make sure I got the most out of this promotion so I also advertised The Teleporter on a range of other promotional sites. Some were paid and others were free. They were:

E Reader News Today

Ebook Bookster

Indie Book of the Day

Bookrunes

Bookdoggy

Bookbongo

Bookhippo

Bookwerm

Bookangel

Pretty Hot

Itswritenow

Armadillo E books

Timing: This is a huge factor for success of a book promo. Without looking at genre and the time of year because that’s a thing, The Teleporter was available on a Saturday which is normally a busy day for internet traffic.

The Teleporter is a niche genre: Bookbub are incredibly hard to get in with. Authors try for years to convince them and it’s perceived your book needs to be award winning and highly reviewed to have any chance. My book is neither, while it was accepted by them a few years back it’s a bit of a wildcard but the humour genre has a small catchment rate – by that I mean it’s not like the thousands of crime thrillers that get rejected each day because nothing against crime thrillers but it’s a popular mainstream genre compared to humour, the queue is longer – The Teleporter stands out in genre which is probably one of the main reasons it got chosen. Plus it’s good, fu***ng good and seeing as this is the second Bookbub featured it, they must like it also.

Reviews/ratings: Although the amount of reviews the book now has is much bigger, beforehand it was 20ish which means it’s had some readership and those reviews were from the year of release all the way to recently. Recent and old reviews together show a longevity of readership.

Investment of money: Bookbub charged me over $200 for this featured deal and if you are serious about promoting books you need to invest serious money.

Concluding thoughts…

If I can get myself a Bookbub featured deal and 10,000 plus downloads then you certainly can and everything above is proof of that. Never before has my authoring profile been thrown in front of so much exposure and for that I am grateful above everything else. It’s been a rollercoaster of emotion and as I take a deep sighing breath of satisfaction, to me it was worth it. From the initial explosion of sales to the aftermath and even lessons learned and then the second aftermath, what a ride. This was my most important promotion moment as an author and it will hopefully be a huge turning point. Only time will tell.

The wonderful thing about this promotion is that it has proved indie authors who have a platform can also be given a voice and be successful. This featured deal was a victory for all of us indies and I’m incredibly proud of how it went. The best outcome is the fact my soon to be published authoring and blogging guide book had one section left blank to be written, it was a section that was going to explain my most recent book promotion efforts. Guess I better get writing!

If you do have any questions then please do drop them in the comments and for everything else book promo do check out my resources section.

To everyone who has supported me as an author and blogger, thank you and to those who have read this post, I tip my cap to you! Peace out and may the words be with you…

Coming Soon

A message from Best Selling Indie Author Lee Hall

Above all, thank you to everyone who has ever had faith in my words. For me to be sharing this moment is both surreal and quite humbling. Those who did tune in yesterday via social media will know the news but for those who didn’t, I shall leave it here…

I’ve said before that the material things that come with writing; the sales, the reviews, the ‘success’ don’t really matter as opposed to the writing journey and that is still true to me but when the worlds largest book retailer decide that you are a best seller, then that’s a moment you cherish. This is not just a personal victory but for the wider brethren of indie authors that make up a wonderful writing community. A win for one author is a win for all.

From being 12 years old on a rainy day facing that windows 98 computer about to start this journey with nothing but starry eyed dreams to the now many wonderful people who support stories I’ve released into this world. This road has been paved by moments like this, it perhaps justifies the efforts, the hours and the work. There’s a place in the world for my stories and they can be successful, they can be best selling and they can stand on their own. And probably the most wonderful crowning moment of all of this; if I can do it, there’s no reason why you can’t. While on paper everything I have achieved over the years may appear absurd, it’s achievable by anyone willing to make the journey. How do I know that, because I did it, I achieved it!

Thank you Bookbub for the distribution and having faith in my work. Thank you readers for taking on my work and of course thank you Canada for making me a best selling author. Keep going writers and bloggers, your words are needed in this world…

Weekly Ramble #95

Things are better than yesterday. As an author and creator that’s all I can hope for. Better results than yesterday fuelled by the desire to carry on. The whole ‘keep going’ thing is ingrained on my philosophy and hasn’t ever let me down. I said last week that this is going to be a brutal year and it is, but there is hope to found even in dark times.

When someone asks me how it’s going. The sales, the blog views the whole authoring and blogging social media deal – I simply tell them it’s better than it was, better than yesterday and it is. From selling a couple of books a month to selling one every ten days to now selling more than one every four days. I’ve trialled and errored my way into figuring out book marketing, social media marketing and knowing when to swoop in and convince a person to buy into me. Timing and time is the above all attribute that I hold responsible for all of my success, that is with the sheer will to keep going put to one side.

All of those successful moments and trials and errors I have meticulously laid out in a self help guide book that I am going to be looking to publish this side of the year. While I edit and continually add to it, my uncertainty rears it’s ugly head every now and then. Will anyone benefit from this rather broad explanation of how I got to here? Does anything in this project matter? That imposter syndrome – something I refuse to believe in is perhaps creeping in. I have always cared what people think of my stuff. I’m going to begin searching for some much needed second opinions soon. BETA readers need apply here. I’m gonna need your level headed thoughts to get through this..

My Top 5 Blog Posts of 2020

It’s December, a time to look back and reflect on what has been a good year for the Hall of Information. There have been some true highlights that have defined the era of quarantine with nothing but good memories of blogging. We thank you kind follower for joining us so for those who might have missed some of the best performing posts this year here’s a countdown style rundown…

Numero 5

‘6 Years of Blogging – Here’s what I learned…’

We don’t need much of an excuse these days to put out a blog post but back in July we celebrated 6 years of doing just that. During those years I’ve learned a thing or two and fashioned such lessons into this post which then served as the basis for a self help guide book I have set for release next year. 26 other awesome bloggers like this post which is near personal best territory…

Numero 4

500 Followers Special – Awesome bloggers who deserve recognition!

It’s hard to believe that all the way back in April this celebratory post dropped and it focuses on the bloggers who have helped this Hall of Information grow into what it is today. Things have moved pretty fast in recent times and now we are on our way to 700 followers so I can imagine there will be one of these posts again in the near future. I highly recommend you follow all the bloggers mentioned…

Numero 3

Break Them All!!: A Modern Era Awakening! by DRTao – Review

Yes, a book review made it on this list which for me is the dream scenario because reviewing books is what we do here. If one person buys a book based on my recommendation then this would have all been worth it. This self help book I picked up all the way back in early February serves as a unique insight into breaking the so called shells that govern our existence. Well worth a look!

Numero 2

Book Promotion Results September 2020 Pt1

Supporting and helping fellow authors is the best way to support the industry you are in and if you support that industry it will support you, trust me. In recent times these book promotion posts have helped many authors navigate the murky waters of trying to sell books they have also got an awesome amount of views. If you have something people need, they will flock to it.

Numero uno

Book Promotion Results – July 2020

As you can see there’s a theme to the top end of this countdown and the most viewed post of 2020 is more book promotion results in the form of a guide which has hopefully helped others. We pride ourselves on helping others and it has paid off by bringing new traffic to this site and new books to read. Long may it continue!

That wraps up a fun but hopefully very useful list for fellow authors and bloggers. Tomorrow – the best books I have read this year. Thanks for reading and see you soon!

Discounted Book(s) Alert!

Hello cultured follower. Some of you may know that in my spare time I write books. Now there are a bunch of you who have taken the time to read, review and generally be an awesome supporter of them. Of course there are some newer folks who might not have read them or read all of them, and right now 4 of these books are discounted to 99 cents per e-copy. Banners, links and info below, enjoy…

The Ghost Beside Me

Inspired partly by a true ghost story my Grandfather told me when I was much younger and partly from a potentially paranormal experience of my own in a previous place I lived; ‘Ghost’ makes for a unique diary style account of one lonely person’s quest to get over his social awkwardness by way of an entity not of the mortal persuasion. It’s powerful, gripping and quick – basically the best advert for my writing there is because if you liked this book you’ll probably read my other stuff but if you didn’t it’s only a few hours reading so you haven’t lost much…

The Teleporter

Let’s face it, we all need to laugh more. And considering this is my only comedy book (unless you laughed at the others) you’ll probably find something that’ll get you laughing in this story of one slouch who get’s superpowers and decides to do the right thing. It’s also novella length so again, nothing lost if you don’t like it. There’s a range of diverse characters and it’s also a middle finger to the nearly previous President…

Open Evening and Darke Blood

The two oldest rides in the fairground are and always will be 99 cents from now on. They mark the beginning of my journey and the Order of the Following Series which is still running strong. From hive mind creatures to vampires, the two worlds in these books eventually collide later on making for a multi character Avengers of the Occult world.

Well there we are cultured followers, that’s about all I have in terms of pitching my books to you. Click on the banners for the Amazon dot com links. Some more links are below and do let me know if you grab a copy of something – I’ll happily give you a shout out via social media! Rock and roll man!

Amazon UK Page

Amazon Canada Page

Amazon Australia Page