Some truly wonderful folks that seem to believe in me have pre ordered book six and since this tweet the numbers have increased! You guys rock!
September 2020 has been a record breaking month with over 100 paid book sales for the first time. Of course I’ve shared my marketing methods here and here. I also have plenty of other book and blogger resources . The plan right now is to finish drafting an authoring and blogging guide book which should be released in the first half of next year….
As you can see the viewing figures are exceptional in the past few years and they jumped by four fold compared to the first years we shall name the tumbleweed era. Much of this success is a combination of a few readers believing in me and putting out consistent content. Ride that wave bloggers, when the views come in, capitalise on it. I’m lucky enough to have loyal readers!
As always thanks for scrolling and for the support. See ya in the next one…and go pre order Darke Awakening.
An entertaining gem of a read celebrating the glory days of pro wrestling with a modern voice…
Marc Cavella has flawlessly captured the glory days of American pro wrestling by way of a story that’s both fun and unpredictable. From anyone that’s ever followed the industry casually to the die hard fans or even those who are entirely new to it will appreciate the journey in this book.
We are introduced to the closed doors world of an industry that’s seen less as entertainment and more as a reality where ‘Ricky Risotto’ plays an integral role in keeping pretty much all aspects of the ‘Ozark Championship Wrestling’ promotion together along with the struggle of having an aging ‘gimmick’ or act. Known as ‘Waylon’ behind the curtain he’s part producer, coach, negotiator, matchmaker and booker, that is while trying to maintain a presence in front of the curtain among the fans where he aspires to be. The conflicts he faces are both personal and professional, from dealing with his sexuality in a not so progressive era to getting the current champion and friend to drop the belt at the upcoming event; we are presented with this story of a man who’s probably too good for the industry he’s in.
Wrestling in the by gone age conveyed in this story was big business and governed by the political players both inside and out of the ring, you see plenty of that along with some larger than life characters who may or may not be inspired by reality. The big rival promotion is simply named ‘New York’ and most of us can work out that cool reference and overall this is a cool story with a great twisting end. With money, pride and everything else at stake, the Ballad of Ricky Risotto makes for a great read with a modern voice!
5 Stars – A great read about one of my favourite subjects. Thanks to the author for reaching out and providing a copy of the book in exchange for a review.
It’s Wednesday, we’re half way through another week and that much closer to the end… while that sounds ominous it is just an unfortunate fact that most of us ignore on a daily basis. What was I doing, oh yeah memes, some of which could serve as writing inspiration, either way the Hall of Information hopes you get something out of this post…
This an appropriate start and pretty accurate to what I spend most of my time doing online… got to love Professor X.
I mean, everyone loves a sale even if the discount is minuscule and mainly in our own heads…
I’m very much a proprietor of wearing whatever is comfy these days so fair enough…
Life for real sucks most of the time but sometimes it can be good…
This is indeed truth. Have you pre ordered my latest book yet? Some of you have which is great, most of you haven’t which makes me sigh deeply. Details below… (click on it for the link)
Can ya guess which side represents science and which side represents the media?
It ain’t easy being Freddy…
And if you’re gonna have a Freddy meme you might as well have a Jason one too! This is some ominous shit… (although I don’t know if there is any truth, it’s a meme afterall)
Well that wraps up another week of memes. Thanks for scrolling. Rock and roll man!
Gripping high end space fiction about the politics of humanity, civilisation and revolution…
Lords of Mars is a story that embodies the many aspects of human politics from power, revolution, deception, change and no matter what civilisation we create, these things will always exist wherever we go. Perhaps the greatest threat to our own civilisation and history is ourselves as a species. These themes and concepts are then combined with the question of where we originated from and how we actually got here on this planet.
While thefirst book in this Custodian Library Archives series merely considers the question, Colin Yeoman uses this story to answer it and there is a lot more going on throughout this fantastic well paced read. This book could even be enjoyed on a stand alone level simply for it’s originality.
We are taken way back to when humans were leaving the near fallen civilisations of Mars; although some feel as if they were abandoning their fellow man but there is a new planet on the horizon. This is a polarising subject that creates opposing factions who feel like their history and people are being left behind. The preservation of this history is being contended here.
Much of the story takes place during the crossing between the two planets on board the ‘Spero’ where a multitude of characters are either for or against the new frontier. We meet ‘Cal’ who looks to lead a revolution in securing the ‘Remnants’ history and survival, that is after he encounters a stowaway who might know a little too much about the future. Of course there are other physical struggles like adjusting to the gravity of space travel and then the new world. ‘Centrifugal Gravity’ is just one of the many cool concepts this book is full of.
The pace quickens in the final chapters with action, deception and page turning thrills that highlight the early days of when we first arrived to the new world all of which is left open for more. Readers of science fiction will enjoy the original world building and thought provoking nature of what is a great read.
5 Stars – Thoroughly enjoyable and great escapism!
Ah the selling of books, I’ve done that, quite a lot this year and my latest Book Promotional efforts are looking towards being personal best material. With that in mind and for the purposes of helping a fellow author here’s a detailed breakdown of what I did and the results I got. Roll the intro….
First of all, before setting out and committing to any type of book promotional run it’s important to aim for something. What exactly are we looking to achieve here? In my case which I hope doesn’t sound too complex I wanted to promote my book ‘Cemetery House’ and get as many folks as possible to grab a copy during the run. The ‘run’ meaning the time it was going to be free to download and advertised. The more complex bit is below and optional to read.
Not so important background info, skip if you don’t care…
Over the 2 years ‘CH’ has been available it’s been the most under-performing book on my back list. It has the least amount of sales, reviews and I’m not sure many have actually read it. This is a shame, because it’s the bigger, better older brother to my clunky (but also good) debut novel ‘Open Evening’. ‘Cemetery House’ is also part of the wider ‘Order of the Following Series’ which continues in the form of my 6th book which arrives at the end of this month (September 2020) so you kinda need to read it in order for book 6 to make sense. My true aim in this promo run was to fix all of the problems stated above by getting some folks to actually download and eventually read it.
Strategy – how was I going to do it?
So the best way to get as many downloads for a book is to set the price to Free for a minimal amount of time. 2 days works quite well, you can generate a sense of urgency by saying ‘Free for a limited time only’ which is a sneaky way of pressurising people into downloading it. So as all of my works are enrolled in Kindle Unlimited they allow you so many days within a certain period to set any of your books for Free. So I did that.
Cemetery House would be avalable for Free on the 3rd and 4th of September 2020. And then advertised as Discounted on the next two days.
While Free is good, along with the small space of time this offer is available they are not a guaranteed way of shifting books and like every author everywhere the greatest struggle we all face is being heard. Our voice is only as loud as our social media following and even that sometimes isn’t enough.
My go-to way of amplifying my author voice is to used paid advertising in the form of Book Promotion sites. Using a combination of paid sites and some of which were free, I would be able to amplify my voice while also working in tandem with my social media platforms on the days of the promo to maximise telling folks about it. This strategy can be used for all books across all genres. E books sell a lot more than physical copies in my case but that’s not to say you can’t use this strategy to sell all types. Just do your research, there are plenty of authors out there who share their results. And use the Google if in doubt.
Results first, how I did it later…
While you all probably just want to know how I did it, you first need the context of how well things went to gauge whether or not you can try and achieve the same. So here are the results.
Cemetery House Free Downloads: 1643
Stuff I didn’t expect or account for:
Selling nearly all my back list in one damn day….
Including sales of the other two books in the series which are priced at 99 cents:
Darke Blood: 20
Open Evening: 30
Sale of other books not in the series:
The Ghost Beside Me: 1 x Paperback
Total Sales of priced books on Day 1: 51
I probably sold 51 books last year in total without promo. This is an unexpected but wonderful result.
Open Evening sold 33 copies on release way back in 2016. For this promo, in which it wasn’t even specifically advertised, it got downloaded 30 times in one damn day.
All 3 books in the ‘Order of the Following’ series sold very well over the promo run. A huge factor in the success of this is governed by the fact ‘CH’ is the middle book in the series, although there is no particular order in which you need to read them. It is also mentioned on each of their Amazon pages, as seen below with Open Evening. It is mentioned in the start of each book also.
Although on this run I advertised ‘CH’ as stand alone which it can be enjoyed as, there was still plenty of interest for other books in the series and they are both available for 99 cents.
Honorable mentions for both ‘The Teleporter’ and ‘The Ghost Beside Me’ which sold copies without any prior advertisement on this run and proof that my single best piece of marketing advice is true. That advice being, the best way to sell a book is to have another available, and then another and so forth. The graph and breakdowns above sing from that hymn sheet big time!
Amazon Chart Movement
My newest strategy in promoting free books is to then advertise them straight after the run as discounted. On this occasion this only generated 3 discounted sales of ‘CH’ after the run, but the sales of ‘Open Evening’ and ‘Darke Blood’ rocketed them both up their respective charts, from several thousand to double figures in a matter of days which will give them some new visibility as they begin to recede back to the dark depths of the unknown, like me…
‘Tis the season
All three books in the Order of the Following Series are occult, horror or thrillers. I’ve been waiting all damn year for the Spooky season to promote them and they always do well this time of year so let that be a top tip; genre and seasons coincide with sales no matter what book you’ve got to offer non fiction or fiction. People will gravitate towards a spooky tale during the run up to Autumn and Halloween. This is probably why ‘The Ghost Beside Me’ sold some copies also.
Execution – what I did
This is most probably best described as the ‘good part’ of the post and probably the reason why you are here, so here’s what I did.
E Reader News Today – Cost: $40 – Date: 3rd and 4th
E Book Booster Guranteed Promo – Cost: $20 – Date 3rd and 4th
Pretty Hot – Cost: $25 – Date: 4th
Bookzio – Cost: Free – Date 5th and 6th
Booangel – Cost: Free – Date 5th and 6th
As you can see some of the dates and sites overlap with one another. A top tip: if you really want to know how much reach a certain book promo site actually has, then just advertise with them only on a single date. The more expensive normally means better reach. You have to be willing to spend a little money if you want some good reach.
On the first day of the Free promotion I put up this banner and then RT’d it later on in the day to coincide with Eastern Time for my American Friends. I’m near to 4k followers so it probably helped with some international reach. I’m proud of this banner which I put together myself via Pixlr.
My ‘gram following isn’t huge but I also shared the banner and put some other info about the results via my story. Come and say hi, you can find me here...
Good ol life invader. I don’t use my page that much these days but my 500 plus following will always be appreciated and so I shared the banner and relevant links on day 2.
A blog post
My blogging efforts are very busy and so I didn’t have the time or space to put out a post on the Free days so instead I put one out on the Saturday. If you want to know what it looks like, here’s the link…
Factors that helped…
Having already mentioned that ‘CH’ is part of a wider series and this is clearly marked on each book’s amazon page, what else helped shift a bunch more books than usual?
Reviews, ratings, critiques whatever you call them, spiritually they don’t matter but in the sense of book promotion they do so it’s a conflicting double edged sword. Even though ‘CH’ did not have any US Amazon reviews at the time of this promo, the two other books did. Having a star rating on Amazon will help shift more copies and I could even argue that is the only purpose reviews serve – that’s a rabbit hole of debate that I wont go into right now.
I firmly sit in the corner of investing well in a good book cover. This is such a huge factor that will attract passing trade. Yes your book is free and being paraded in front of a big internet audience but does it look good? People do judge a book by it’s cover. If you scroll to the very top of this site you will see all 5 of my book covers. Trust me, they matter in sales and they are shiny also.
I Invested with money…
It doesn’t take a business major to see a potential flaw in this book promo run. Giving a book away for free but paying for advertising, how are you going to make a profit? The answer to that question is, I’m not, in the short term. The purpose of the book promotion is to maximise readers, if your work is quality enough for readers to look at more of your books then this will eventually lead to potential profits. Right now I am in the process of building that readership which is growing. This also coincides with having more work available which the results of this promo have proved as a tactic in selling books. If you seriously want success in publishing you need to invest money.
The numbers speak for themselves and I was pleasantly surprised to sell anything more than what I tried to promote. Like everything in publishing apart from the story, us writers aren’t actually in control and that’s both scary and thrilling. Embrace all the stuff you don’t intend to achieve in writing, trust me, its normally the best stuff. Quite recently I have been very much enjoying the connecting with fellow writers who’ve published all types of works from cookery books to vampires which are still the fashion!
To everyone who has read up to this point thank you, I hope you find this post useful an you can hopefully expect the full guide book to arrive next year. But just remember, this post is just Part 1…
Exploring unique voices in writing can extend across different languages from many places all over the world. For this Hall of Information Interview we speak with an author and blogger who faced the challenge of learning English and succeeded. Her ambition to express feeling through writing has made for some great stories and it’s even been an opportunity to help others. Kristina Gallo has taken the time to share her story so join us as we dive in to the words…
Q1. Let’s start with talking about Language. English is not your native language but that hasn’t stopped you from writing some great books which is impressive. Please tell us your story and how you learned English? Where did your writing journey begin?
“I have been learning English in elementary school and in high school. English is the main foreign language in Croatian schools. We have basic education 12 years and after this we choose the university. I learned English in my University too. But, the real challenge happened when I started to write a blog in English language. I wanted to express my feelings in the internet, to my foreign friends to understand me. I started blog Rebellious rules by Kristina Gallo, that is still active. Four years later, I decide to collect this blog articles in self-help book, because I had reactions of people, they motivated me to write a book. In the year 2018 I hired an American editor. I wanted to write and publish in Amazon, and I start collaboration with editor. So, now I have nine books and book number 10 is on the way.”
9 Books with 10 on the way, that’s impressive!
Q2. All of your fictional books carry many different messages and lessons. Are these inspired by real experiences and people? Can you share more about your books?
“Yes, inspiration is based on real events and people. I passed through bullying and some traumas. My country was in the war during 90’s. Also I had some painful relationships. Some books are based on real events but names are changed and circumstances are modified.”
Some of the best books out there contain some element of truth that’s modified slightly.
Q3. You’ve also written some self-help books, what subjects are they about?
“One book is about breakups, these are problems that many women are dealing with. How to forget an ex boyfriend and find a new one, how to get out from the toxic relationships. Another book is how to survive in the society if you are rebellious person. Also I wrote a book about dangers in the virtual world. The last book had advice about seducing in a satirical way. I wanted to make a parody to magazines like Cosmopolitan, because they share advice about good looking and nice clothes, like this is enough to find a boyfriend. I focused on inside qualities and how to use logic instead of makeup.”
They sound both fun and insightful. Of course many magazines these days set unrealistic expectations.
Q4. What writing project(s) are you currently working on?
“I am working on mystery suspense thriller. It should be released in December.”
Sounds good, you can expect a review sometime after the release!
Q5. Your highly active across many social media platforms and support many different authors.
How important is the writing community to you?
“The writing community is very important to me. I could not get readers without my friends, I get a lot of useful information and reviews. I am grateful for their support.”
Q6. Do you have any interests outside of writing?
“I am working my job in the office , I love movies and football. I am big fan of nature and swimming.”
Q7. Tea, coffee, beer or wine?
“Coffee and beer.”
Q8. Can you name three films or television shows that have inspired you?
“John Wick (all parts)”
Great films, Basic Instinct is a classic and everyone loves some Keanu!
Q9. Back to books. Do you have a short list of must-read books that you would recommend?
“Yes I have.”
“Jitters – Ken Stark“
“The Novice Ghost hunter – Martin J. Best“
“Broken – Donna Siggers“
“The ghost beside me – Lee Hall“
“Best kept secret – Elsa Joseph“
“The Drain – Victor Villestone”
These are some truly excellent choices and recommendations, of course thank you for mentioning mine…
Q10. And finally, a question I like to ask at the end of every interview.
If there was any advice you could give to someone with dreams of becoming a writer, what would you say?
“I would recommend every person who wish to become a writer to use their free time for reading books at first. Then, such person should connect to other writers and learn from them. After that, every future writer should hire an editor.“
“I would also recommend everyone to tie their ego and accept critics. I made progress in my writing because of my reviews that motivated me what to fix and what to avoid.“
Great advice and coming from an author with a unique voice we would like to thank you Kristina Gallo for sharing an insight into your world of words.
September is finally here. For many, this a month that 2020 has been building to and where some perceived things would return to normal. That old normal is still far away but we’re carrying on through it. To all those going into the unknown this month, good luck and you are not alone.
Right now in all my social media author blogging endeavours I feel like the thrusters are to the max and I’m nearly three quarters down the runway. Take off is apparently imminent and this year from the very start I have pushed and pushed and pushed. From book promotions, to blogging, reviews and even Twitter which is approaching the 4000 follower mark. I have thrown near enough everything at trying to get a bigger better and more engaged following. Of course lock down gave me time to do this which I seized along with some fantastic encouragement from the acquaintances I’ve come to know, old and new. Thanks for the support everyone.
Every ounce of my efforts have been with my 6th book release in mind, that is along with the networking part of social media which is turning out to be mostly fun – connecting with others seems to be more satisfying than selling books and book sales seem to be happening a lot more now. August was my most successful non book promo month for sales pretty much ever. What did I do different? I just blogged more, tweeted more and engaged more. Folks invest in you before they even consider your work. This also led to the best ever month I’ve had on twitter – 500 followers were gained. As I said the whole thing is being turned up to the max. All of this will be relayed in a growing guide book which I plan to put out next year sometime.
September was always going to be important to me. It’s possibly my biggest month ever in authoring so far. Book 6 is a sequel and a 4th book in a series, I’m not expecting a huge amount of sales, 15 on release will be redemption and satisfaction all at once. Either way 2020 has been one hell of journey….
The stories we read, see and hear sometimes leave a lasting effect on our lives. Stories inspire us to be who we are. They shape our own journey and can take the mind anywhere. There are some stories that effect us so much, they even shape our future…
Growing up in the 90’s means that I’ve been witness to some incredible technological advances throughout my life. Video games in particular literally leaped from 16 bit all the way to 64 in a matter of years, but that’s just talking about numbers. The experience of a story is what resonates through us all and one particular story that I first discovered all the way back in 1999 still resonates through me. I’m talking about Half-Life and yes I am one of the people who played it quite soon after release at 10 years old.
Back then parents didn’t really take much note of game ratings and I’m not sure there even was anything strict to really regulate them at the time. Summer holidays consisted of being out all day and then watching the likes of South Park at night or the late movie which again probably had an age rating, there wasn’t a snowflake in sight and well most of my generation turned out okay…
And then this game came along that was included in one of my friends brand new Dell PC’s. It carried an air of mystery as neither of us had heard about it back then and so we went in to Half-Life totally and completely blind. By that year, ’99, the concept of a first person shooter game was relatively fresh from the birth of the genre earlier that decade with Wolfenstein paving the way to Doom, Quake, Duke Nukem, Alien Trilogy and even Goldeneye for the N64. all of which, deserve a nod. Neither of us knew then what we were getting into.
Lifetime fans such as myself sometimes forget that Half-Life is a first person shooter game because the story is so rich and immersive from the very start – something rare for the era and so after installing this game we began.
Games slowly immerse you these days through a sometimes cinematic sequence where very little is required to do other than get a feel for the environment or what is to come. You have the makers of Half-Life to thank for that as early on, in fact for the first half hour of the game and after what appears to be a calm and very visual but solitary train ride commute, you are Gordon Freeman, theoretical physicist who is late for an experiment.
This clever but immersive way of starting the game heightens the sense of weight for a situation which is about to unfold. You are late for work and rushing around – something many of us can relate to. You are introduced to other scientists who also work at this extensive Black Mesa Research Facility. The sense of mystery is overloaded while you are unaware of a sinister build up to this experiment which subsequently goes wrong and then the real game begins…
The experiment gone wrong results in something called a resonance cascade and as you the player are in the test chamber when it unfolds. You see just a snippet of what has been unleashed. Another world full of primitive creatures has began to merge with the one of Black Mesa and Freeman must now fight his way through a heavily damaged work environment to look for answers and try and clean things up.
It’s part Stephen King part alien blasting shooter because eventually Freeman comes across allies and enemies who are human as a cover up attempt begins. The army is brought in and so this trifecta of scientists, aliens and soldiers collide, yet you remain silent throughout the unique set up. There are no cut scenes, no level finishes, no speaking from the most iconic game character in modern times, he is the silent crusader working his way through the puzzling hazards of a huge science facility sometimes armed to the teeth and then just with a crowbar. Of course watching the whole thing is a thin man holding a briefcase who appears every so often, a presence now known as G-man. All of these concepts were unique and were never done until Half-Life. Apart from those now iconic loading screens this game just runs from start to finish.
As a 10 year old kid, this game had a resounding effect on me. That first play through is something I will always treasure and now in modern times and as a person who works in a huge science facility with radiation hazards, cutting edge technology and of course plenty of scientists; I can’t help but think that Half -Life inspired that journey in some senses.
My debut novel carries similar traits that you’ll find in Half-Life, especially the concept of soldiers arriving after everything falls to shit. This game and its setting, story and concept was something that had never been seen before and dare I say it, has ever been successfully emulated. The story stands the test of time and was expanded upon for the subsequent sequels but this one, stands above them all.
A thrilling and interesting page turner that looks to seek out the truth…
Henry Cox has used the concept of the global coronavirus pandemic to explore it’s potential origins while also telling a thrilling story. Upon the surface it would appear exploitative but from quite early on in the book its obvious to see that isn’t the case, in fact the pandemic seems to lurk on the fringes and in the background while we meet those who appear to have involvement in it’s origins.
The story focuses on two characters and their links to the interior workings of China’s secretive operations. It’s both detailed and informed. We see how the potential beginnings of the virus play out along with the effects it has on these individuals and where it could lead. This moves toward the deeper exploration that highlights how the people’s republic deals with the outbreak paired with the public relations cover up and who it intends to put the blame on – all of this is seen through the eyes of these two character’s who’s journey’s are separate, polarizing and similar all at once. Above all the execution of this story is where you’ll find the real strength with mystery, thrills and deception throughout the journey.
Even though this is a work of fiction, it’s delivered in a way that will provoke thought towards everything that is suggested, in particular the sinister surveillance culture where everyone is either watching or feeding information to a higher power or the theoretical mapping of the implications this virus will have. Has this pandemic been manufactured intentionally to assert world economic dominance? Is ‘bat soup’ really where this outbreak came from.
“…modern war is fought with our surrogate allies, artificial intelligence, social media modification, tariffs and sanctions…”
With an ultra modern subject matter and the feel of a spy/espionage thriller that carries a highly political venom, readers will find this story to be about a lot more that just the beginnings of an outbreak with a real moral conflict at the very center of it all.
4 Stars – A surprising read that hooked me from the very start. Thank you to the author for providing a copy in exchange for a review left on both Amazon and Goodreads. All thoughts and opinions are my own.
It’s Friday! We made it, again, what to, nobody knows, the weekend if your not working…
The licence to use memes and twitter re posts in order to make someone laugh is back…
Seriously, you don’t need to please anyone else in your writing, just you. Reviews and film adaptations would be nice though…
Interesting and polarising results, enough to tell me there is probably a market for the covid book/film stuff. My current read is about the covid outbreak which is why I asked, review coming soon.
So naturally we have just a light pandemic meme….
This was the first of two glowing reviews my works got this week. Open Evening may be the oldest ride in my fairground of books, but the line is still one of the longest…
I really enjoy asking questions on twitter and Instagram…. so much so I have also started to interview fellow creatives. The 3rd Hall of Information review dropped this week and Blair from Feed the Crime shared some blogging wisdom – she’s close to 1000 WordPress followers!
I mean being a gentleman can probably just extend to having manners and not being an asshole… anyone can do that – and it isn’t a challenge not to…
And we shall close with the second glowing review my work received this week. The Teleporter owns it! Take care all, and see you in the next one!