Defining Cyberpunk

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Let’s start with some mood music:

Defining Cyberpunk

The standard definition is as follows:

Cyberpunk is a subgenre of science fiction in a dystopian futuristic setting that tends to focus on a “combination of low-life and high tech” featuring advanced technological and scientific achievements, such as artificial intelligence and cybernetics, juxtaposed with a degree of breakdown or radical change in the social order.

That being said the point to this rambling stream of consciousness is to introduce you to some notable authors that have embraced Cyberpunk as a creative writing outlet. Many authors start out with the line “I don’t know who said it first” when asked where was Cyberpunk as a subgenre of Science Fiction born. Since Cyberpunk 2077 the game is front and center right now, I’m going to start with the writer/creator of said game and work backwards.

So here we go Mike Pondsmith, being inspired by…

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Book Promotion Results: June 2021

While the majority of things in writing can be subjective, most authors will know the struggle of trying to market and sell their work. The sheer variety of ways to try and market books these days can be quite daunting but I reckon I’ve got a decent grip on it. Follow me as I lay out my latest book promotion efforts with a hope it helps another wordsmith…

Aim/Background Info

What is book promotion some of you ask? Well for the beginner and to me book promotion is any method that is used to sell books. This can be through a price reduction, paid advertising, free advertising and even less direct advertising like a social media presence. There are so many ways to promote a book and most of time I tend to combine these methods.

Firstly and quite importantly when it comes to promoting a book its good to have something to aim for or at least a reason why you are promoting a book. While sales is normally the main priority, this time I had another aim alongside that – more on that in a moment.

The book I would be promoting this time around was my very recently released self-help authoring and blogging guide book ‘Consistent Creative Content’ and on June the 26th it would be discounted to 99 cents (regular price $3.99) for that day only. My methods of advertising would be a paid promotion via book promo site Robin Reads and I would also be leveraging my social media following across a few different platforms. After the book’s initial release the sales have began to drop off to almost zero so a little advertising will hopefully jump start things.

Let’s break that down into three factors.

Time an important factor when it comes to promotion. One day only for this promo adds urgency for potential readers to buy a book on the day.

Price From $3.99 to $0.99 is quite a jump and adds a level of extra persuasion for potential readers.

Reach – Using a paid advertising package via a book promo site and my own social media following meant that I could reach more potential readers on the day.

Combining these three factors should result in a positive outcome for any book being promoted although different books have different circumstances to face such as rating and genre. You’ll also notice the book cover for ‘CCC’ is professionally designed and a beginners tip: potential readers do judge books by a cover so invest in a professional to give a book the best chance of selling.

Second Aim

For this promotional run I had another aim and that was to push ‘CCC’ up the Amazon charts so it could get a little more visibility and hopefully a few more ratings because my intention longer term is try and secure a BookBub Featured Deal. A few more ratings would increase the chances BookBub would say yes and their Featured Deal Advertising package is basically the holy grail of advertising. For me to get this book featured by them would be the dream as it would reach so many more readers. I consider this promo run a partial stepping stone towards a bigger picture.

You can read more about a BookBub Featured Deal here.

Background Statistics

As you can see the blue bar represents the launch of ‘CCC’ which gradually tailed off into June.

And then June had a few sales but then things became pretty sparse so it was time for some promotion!

The Results

On June the 26th and for one day only Consistent Creative Content was discounted to 99 cents from the original price of $3.99. Here are the results:

Sales in 5 territories and even some further sales all the way into July. A good promotion will keep a book visible and selling for some time after. A great book promotion will pay dividends even months later.

Chart Movement

The best chart movement came from the US and these numbers were in the high thousands at the start of the day. They are super competitive charts so to see these numbers improve was awesome.

It wasn’t until the next morning that I checked Amazon to see ‘CCC’ in the top 4. Fantastic!

It would have only taken a few more sales to hit best seller but that’s for another day perhaps.

Factors for Success

I’ve shared my aims and the basic details of the promo but what are the finer details? Here’s what I did/what happened during the promo.

Social Media and Visuals

Using Twitter, Facebook, Instagram and this blog I spread my social media coverage wide and shared this book banner. Book banners make for a nice additional visual that should hopefully enhance the cover of a book.

I also shared a visual representation of some recent reviews and spread that around the platforms.

Specifically on Twitter I took advantage of the #shamelesselfpromosaturday hashtag and combined with 11k followers that helped spread the word significantly.

In general, social media is a hard arena to sell books in, especially as the platforms tend to notice you sharing links and things. This always makes for a challenge. You can read more about getting better results at Twitter here and you can read more about selling books without dropping the link here.

Reviews/Ratings

‘CCC’ already had some reviews and ratings but it really needed a few more, especially if I want a BookBub featured deal, they need to see recent review progress. Reviews serve a book for the purpose of promotion more than anything and some very needed reviews arrived right on time…

And on the day fellow author Ellen Khodakivska released this awesome review!

Reviews also started appearing over on BookBub which is vital for the long term and very much appreciated.

Concluding Thoughts

This ‘stepping stone’ promotional run succeeded in helping ‘CCC’ climb the charts and get some much needed visibility. Having paid $60 for the promo via Robin Reads the royalties are at a loss currently but I paid for this promo using the previous months royalties so I’m taking it as a win. To be able to put money back into to promotion after making it from a book is the stuff of dreams.

Remember its all about Time Price and Reach. If you can get those factors right then hopefully sales will come in. This time around I didn’t break any records but I jumpstarted my sales slump and positioned myself for a better chance to convince BookBub to say yes.

I’m not particularly interested in making a huge amount of money in authoring and this book I have written is to help others more importantly. Hopefully this post helped a fellow wordsmith and you can read so much more about book promotion via the resources section or alternatively you could buy Consistent Creative Content which is currently $2.99 or less in some places and is full of guides like this one.

Thanks for reading and next stop BookBub…. or I will at least apply for their featured deal….

BookTube Review of Consistent Creative Content

Very recently on here I mentioned that authors and bloggers should give themselves more credit for what they have achieved. Many of us are out there every day trying to make today better than yesterday and this can cloud our judgement a little to how much we have achieved on this path. To me, its incredibly important to thank those who have supported my efforts because the majority of my success is because of that support.

The concept of authors or creatives supporting each other is something I wholeheartedly believe this world needs more of and you’ll find that is the core message in most of my endeavours on social media. Authors are united by their struggle to find reviews for their works and so when I see another author showing support I am more than happy to showcase that. For this post I would like to share a very recent review of my most recent release Consistent Creative Content by fellow author Ellen Khodakivska.

You might have seen me reblog the written review by Ellen but she has also created a Booktube video review of the book – this is something nobody else has ever done for my work. Her kind words and the effort she has made to create a video is something I very much appreciate and that work deserves to be recognised. You shall find the link to Ellen’s review by clicking on the Tweet below along with a few more things.

If you have recently followed this blog or left a review for one of my works, thank you.

Ellen’s YouTube/BookTube Page

A recent review of Ellen’s book ‘Josef the Writer’s Cat’

Ellen’s website

You can buy Consistent Creative Content here

Don’t Be Ashamed Of Your Dreams

Hello friends, today I would like to share a wonderful post about chasing your dreams by a fellow author and blogger. More below…

Nicola Lowe

If you’d asked me a year ago if my writing was going well… Let’s be honest here, you wouldn’t have asked me, because I’d never told anyone it was what I wanted to do.

As I’ve previously discussed, it was only due to being in a low place that I actually began to write, and then I kept it secret. It was only as I realised I had the basics of a book, that I told my best friend. She kindly read it for me after I made her promise a hundred times not to laugh, to tell me the truth if she hated it, and not to let anyone else see.

At this point we were still only allowed to meet one person outside so we walked around the park in the cold while she told me how much she’d loved the book – it didn’t even have a…

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What I’ve Been Reading & Other Random Thoughts

Happy Thursday all. Have some cool book recommendations…

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I think we need some mood music to set this post off:

Let’s see what I have read so far this year (according to Goodreads)

Stuck That Way and Other Quandaries

by Julie Kusma (aka The Queen Of Horror)

Six well crafted creepy, grotesques, makes your skin crawl short stories. That are enjoyable and slightly thought provoking. Julie Kusma definitely has a way with words, and a natural talent for crafting compelling short stories.

Midwinter Mysteries: A Christmas Crime Anthology

by Keith Moray

An enjoyable introduction to a handful of authors. That I look forward to getting to know further. A must read for any crime fiction fan.

Whose Body?

by Dorothy L. Sayers

I’m not sure what it is about Dorothy L. Sayers’ style of writing I find it tedious to read. There is a strange pacing to it that I can’t seem to get into. The characters are…

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Guest Book Review: ‘Into the Breach’ by Halo Scot Reviewed by A D Green

Introducing fantasy author A D Green who reviews ‘Into the Breach’ by Halo Scot.

5/5 stars – A Brutal, visceral Grimdark Horror that will stay with me

I am not a massive Grimdark fan. I have read a few before and most have failed to engage me. Not so Halo Scot’s offering. It grabbed me by my shirt front (okay T-shirt) and did not let go until the last page.

The story is set thousands of years in earth’s future and it is not a happy one. The planet is scorched and has flipped so that Antarctica is the new north and humankind lives there in a desert wasteland. A rift has opened, a gateway to the seven realms, it seems we are not alone and the gods are revealed. Powers are awakened in humans that mirror the four seasons, summer for mages, winter for shields, autumn for shifters and spring for healers.

Into this backdrop come Kyder (our antihero) and Rune (our hero). One born at the height of the summer solstice, the other the winter. The most powerful of their kind they are two sides of the same coin. One broken by birth, the other broken by death. One a psychopath, the other an empath. One born on the fringes of society the other at the heart.

No story is for everyone (I mean some people don’t like Lord of the Rings if you can believe that!) but this story should come with a health warning. I found it as disturbing as I did fascinating and I could not stop reading it.

The story alternates from each protagonists point of view and moves at a great pace from when they are children to young adults. Halo Scot pulls no punches, is brutal to the point I would have turned away if I watched this on a screen, but reading it I had no choice but to read the words, live the emotion, good and bad. It is morally indecent, a lot, which I found more disturbing than the violence. I mean, violence is a known thing, right? We all watch it and read it and see it happening in our world. But what we think, what we know of as right and wrong, those deep, dark questions that hide in the back of our minds are so much scarier when they are on a page (or maybe that is just me).

Into the Breach is much more than all that though. What really carries the story is the conflict of emotion, the war of the soul. It is a story of love rather than hate and of redemption (yes, that old chestnut we all love). I was sucked into Kyder and Rune’s world and bought into their lives in equal measure.

We love Hannibal Lecter for his intelligence and hate him for his cruelty and he scares the s**t out of us, well Kyder is cut of the same cloth. I wouldn’t say he was my guilty pleasure but he was my guilty something.

Anything I didn’t like? Well not really. Maybe a small bugbear, a gripe, that both protagonists break the fourth wall at times and talk directly the reader. Just a thought here or observation there. Well, I didn’t like this. I didn’t notice it in the first half of the book – only the second but that could just have been due to shock! It was a conscious decision by the author, presumably to engage the reader. Make them feel they were part of the story if only a witness to it and I get that some people will love this (I mean, I liked Deadpool’s fourth wall breakage) but for me, it ruined the spell that had been cast, took me out of rather than into the story. Like I say, potatoes, potatos. Thankfully, for me, it was not overused.  

This book will live with me for a long time. It is beautifully written, all the characters feel so alive and uniquely distinctive and oh so very human. I could go on, could probably write an essay on this book but well I won’t, too damn lazy and who would read it!

If you are still intrigued after reading my review then stop procrastinating. Go buy it and read it yourself and go write your own damn review. Halo Scot, I salute you, even though you scare me a little and there is three more books to come. Gulp.

This review first premiered via A D Green’s blog which you can find here. You can also find him over on Twitter and he is part of the #indiebookclub who choose and review a new indie author every month.

Books by A D Green

‘King of the Wicked’ by T.R. Hamby – Review

An immersive imaginative take on Angels, humanity and immortality…

T.R. Hamby has constructed an original immersive and imaginative take on Angels and how their world interacts with the human one. We meet ‘Nora’ who is a struggling performer when she encounters ‘Mel’ who at first seems like a threat until he reveals who he truly is. What follows is a journey that will keep readers turning pages as the twists and turns present themselves. Its well written and even logical in places – especially when it comes to how these Angel types operate and have operated over time. We get a glimpse at the history of ‘Mel’, his world, and of course ‘Michael’ who plays an instrumental and pivotal role in the wider story which plays out.

With morality being a key theme throughout, these Angels and their motive is to put an end to bad people doing bad things which adds some high stakes as they must track them down before more bad happens. This concept is then woven into ‘Nora’s’ story which continually evolves. Romance and selflessness sits at the very centre of a real world fantasy story that will leave you wanting more.

5 Stars – Reviews left on Amazon and Goodreads.

Weekly Ramble #110

Tomorrow everything culminates. It has been a journey and an experience like nothing else I have faced in writing. My belief has been galvanised by good people who have continually supported me through so much. Right now we are facing the concept of a perfect pre-order run with at least one order every day since launch – a truly incredible feat that not only inspires me but tells me that I must be doing the right things to get them. I need just one more pre-order for this run to be perfect – something I’d never imagine happening but also proof I have the tools for it.

Those who have been around a while will know this journey has not been easy. The reverting to zero – something that still happens now to even seemingly shouting into an empty void. There are so many reasons for a creative to just give up and walk away but now I can give you hundreds of reasons to keep going, to keep creating and keep chasing because that is all I have ever done. Not once in the past few years have I given up or stopped. This journey has become part of me and I am the journey in some senses. I’m invested now, in helping others, shining a light through the dark of the unknown for others and not just to look like some hero. There’s no cape or crown in my story, just a pair of sleeves rolled up and an attitude that is ready to work hard. Anything worthwhile takes time and hard work.

Anything worthwhile in writing or blogging takes Consistent Creative Content. How do I know that? Because I have lived it and that’s the title of the book I have written on it. That book arrives tomorrow. Just one more pre-order would be amazing but we have already achieved with this book has been exceptional. Thank you for the support always.

Question of the Hour Presents: Author Lee Hall

Hey everyone. Here’s an interview I did with a fellow author and blogger that dropped today!

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‘It’s all fun and games till you end up with an ability and the calling ‘to do the right thing’. Despite your lack of interest or ambition. The Teleporter is a funny, entertaining comical trip into an unforeseen superhero world. A sit back put your feet up entertaining read.’ -My Review of The Teleporter

I have found author Lee Hall to be one of the few genuine people on social media. His approach to helping other aspiring authors find their footing has been refreshing to watch unfold over the last year. With that said here is an author interview with Lee Hall.

Why do you write?

Because I enjoy being immersed in stories above all. That concept of immersion is something I am always seeking while reading and eventually the love for that evolved into creating my own stories. To be able to go absolutely anywhere with the words I…

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Banned Authors on My Shelf

Happy Sunday friends. Today I am re-blogging a fellow author and blogger’s post about some books. Enjoy…

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Definition:

Book banning, a form of censorship, occurs when private individuals, government officials, or organizations remove books from libraries, school reading lists, or bookstore shelves because they object to their content, ideas, or themes.

Now that we have established a definition the following are authors on my shelf whose works have been challenged or banned. In looking these up and reading about censorship in general I’m saddened by the current on going list of challenged and banned books of today. What I meant this little write up to be and what it became of course are of two different worlds. The following six books are on my shelf, I’m also adding in links to the current challenged/banned books of today. My two cents from looking at these authors, write what you know, ‘speak the truth and shame the devil’ which is a line of dialog that I picked up…

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