Darke Blood is FREE today only!

Maximum book promotion activated! Okay, some y’all might be getting tired of me making another book available for free, but I promise you this is probably it for a while… and to paraphrase Thanos, this is a necessary sacrifice…

Darke Blood is Free to download today and for the final time this year. So if you like mystery thrillers with spooky small town vibes full of shadows and the unknown then this this the book for you! Halloween is coming after all! And books are a safe past time that involve not breathing on anyone…

This promotion is serving as a parallel opportunity to hopefully generate some interest in the sequel Darke Awakening which is currently available on pre order, some of you have already reserved a copy and have been amazing supporters. I look at the numbers of pre orders and sigh less now, so thank you but wait there’s more. The rest of the books available in the Order of the Following Series are currently discounted – this is also a limited time offer and quite soon they shall all resume their normal still very affordable prices…

Scroll down for a brief blurb of Darke Blood and the links…

DB Blurb

Blake Malone is a stranger in an even stranger town and has come to sleepy Darke Heath for a new start, that is until his past becomes a mysterious blur and then he meets a creature of the night called Caitlyn Turner. Together they lift the lid on the Heath’s shadowy vampiric secret and look to fight the forces of witchcraft and darkness. With a cast of multiple likeable characters and a story full of twists, turns and revelations Darke Blood is a must read thrill ride of mystery.

Links for ‘DB’

Amazon US

Amazon UK

Amazon Canada

Amazon AUS

Amazon India

Everyone else put this into your regional Amazon: B072LPNX3P

Let me know if you grab a copy or if you grab any of the books in the series, remember to leave a review. Thanks for reading, peace out, rock and roll man! Have a great weekend! I’m not at work for once, there will be snacks…

‘Noxious’ by Bruce Knapp – Review

An enjoyable yet sinister tale of the macabre that’ll keep you turning pages…

There is so much going on in this book and I found myself quickly turning the pages as the events build, unfold and eventually intertwine in what is a clever fusing of several stories that centre around the strange dark small town known as Blackwater. Bruce Knapp has delivered a tale that is dark, sometimes gruesome and wholly satisfying and the setting is delivered well and through the multiple characters. Throughout, the story evolves along with those characters as everything plays out.

Grim shadows loomed over Blackwater, trying to conceal the hatred, but the evil continued to grow like a fungus, a black poisonous mould…

We see those who are looking for faith, some with lust on their mind, religious types, businessmen, lawmen and even those on the fringes of the occult and witchcraft. Hell, there is even something monstrous lurking in the local ‘Suwanee’ river, this tale really is one of variety that even feels like an anthology piece that is all wrapped up in less than a 200 pages and with short but sharp chapters which keeps those pages turning and the flow consistent.

Main character ‘Robert Thompson’ seems to have a dark cloud following him and his choices soon lead to a shocking and gruesome turn of events. It was at this moment I really became invested in the story. Robert is a changed man from this point and his journey is filled with sometimes graphic brutality to himself and others. Of course that cloud hanging over him has a name (‘Nyx’) and plays an influencing role in the form of possession.

Eventually we see the ‘Noxious’ part of the story which kicks in later on but has been cleverly built from the early stages. Of course Robert’s journey culminates during this satisfying finish for a book with so much variety in the horror genre. The town and setting of Blackwater feels like a character in its own right, it’s always there, hanging over everything with a certain darkness. This makes for a great atmospheric feel to the reading experience.

Those who like multiple character led stories with elements of the occult, witchcraft, paranormal that’s a little graphic in places will enjoy ‘Noxious’. Everyone else may just end up in the ‘Otherworld’ on Leap Day.

4 Stars – this review first premiered via Reedsy Discovery. Reviews left on both Amazon and Goodreads.

‘The Ballad of Ricky Risotto’ by Marc Cavella – Review

An entertaining gem of a read celebrating the glory days of pro wrestling with a modern voice…

Marc Cavella has flawlessly captured the glory days of American pro wrestling by way of a story that’s both fun and unpredictable. From anyone that’s ever followed the industry casually to the die hard fans or even those who are entirely new to it will appreciate the journey in this book.

We are introduced to the closed doors world of an industry that’s seen less as entertainment and more as a reality where ‘Ricky Risotto’ plays an integral role in keeping pretty much all aspects of the ‘Ozark Championship Wrestling’ promotion together along with the struggle of having an aging ‘gimmick’ or act. Known as ‘Waylon’ behind the curtain he’s part producer, coach, negotiator, matchmaker and booker, that is while trying to maintain a presence in front of the curtain among the fans where he aspires to be. The conflicts he faces are both personal and professional, from dealing with his sexuality in a not so progressive era to getting the current champion and friend to drop the belt at the upcoming event; we are presented with this story of a man who’s probably too good for the industry he’s in.

Wrestling in the by gone age conveyed in this story was big business and governed by the political players both inside and out of the ring, you see plenty of that along with some larger than life characters who may or may not be inspired by reality. The big rival promotion is simply named ‘New York’ and most of us can work out that cool reference and overall this is a cool story with a great twisting end. With money, pride and everything else at stake, the Ballad of Ricky Risotto makes for a great read with a modern voice!

5 Stars – A great read about one of my favourite subjects. Thanks to the author for reaching out and providing a copy of the book in exchange for a review.

The Ballad of Ricky Risotto is released today, grab yourself a copy here and remember to support an author by leaving a review!

Weekly Writing Inspiration #9

It’s Wednesday, we’re half way through another week and that much closer to the end… while that sounds ominous it is just an unfortunate fact that most of us ignore on a daily basis. What was I doing, oh yeah memes, some of which could serve as writing inspiration, either way the Hall of Information hopes you get something out of this post…

This an appropriate start and pretty accurate to what I spend most of my time doing online… got to love Professor X.

Ha!

I mean, everyone loves a sale even if the discount is minuscule and mainly in our own heads…

I’m very much a proprietor of wearing whatever is comfy these days so fair enough…

Life for real sucks most of the time but sometimes it can be good…

This is indeed truth. Have you pre ordered my latest book yet? Some of you have which is great, most of you haven’t which makes me sigh deeply. Details below… (click on it for the link)

Can ya guess which side represents science and which side represents the media?

It ain’t easy being Freddy…

And if you’re gonna have a Freddy meme you might as well have a Jason one too! This is some ominous shit… (although I don’t know if there is any truth, it’s a meme afterall)

Well that wraps up another week of memes. Thanks for scrolling. Rock and roll man!

Hall of Information Investigation: Being paid to leave 5 Star Book Reviews on Amazon

This post is designed to inform and help those in the online world of authoring and reading. It is an investigative exploration more than anything. While the subject matter might be subjective, this isn’t the place to be throwing differing opinions around, it is here to be spotlighted.

For the purpose of this investigation, no parties other than myself will be directly named. Let us explore the concept of being paid to leave 5 stars review on Amazon…

Introduction

The world of Amazon reviews is huge business these days. For authors; probably the greatest struggle to get in all of publishing. Nobody has ever complained of having too many reviews and every author I know has faced this at some point as their greatest lament in writing. Don’t get me started on the lower star reviews either…

Authors are always looking for more ways to get those reviews – many seem to think this is the only way to sell books and there are several high end book promo sites that only showcase books with a higher amount of reviews. Authors sometimes shout to the high hills about how important reviews are, especially indie authors and most of the time it goes unheard so there’s a general feel of frustration around the subject. It’s a huge never going away need that can unfortunately be exploited. Exploiting the desperation of a person isn’t a new tactic, it’s basically what sales can be defined by.

Here we have a product, and our marketing team are going to tell you how you need it. You will then feel you can’t live without it and then you’ll buy it…’ – Businesses everywhere, all the time.

Getting book reviews is a constant itch that can only be temporarily scratched. There are several thousands of folks out there who see this as an opportunity to make a fast buck. There are even those who will use readers to carry out the hard work and siphon huge amounts of money in the process all the while working around Amazon who take this very seriously. This is probably why I have written this post, not to controversy grab for reads, not to name and shame but to inform and hopefully get the message across that authors are being exploited for reviews (which aren’t the be all and end all), but what exactly am I trying to inform you about?

Being approached to write 5 star reviews…

I’d never been approached as a reader to leave 5 star reviews on Amazon until the other day an ‘account’ slid straight into my DM’s . For the sake of this post let us call this account ‘Reputable Readers’ and what exactly did ‘RR‘ say in said DM?

(Paraphrased and wording changed)

‘Hey, wanna review books for (undisclosed amount of money)?’

(Three/four paragraphs of waffle about what services they provide for authors and books)

‘There’s a certain expectation that you should leave a 5 star review. We’ll pay you (undisclosed amount of money) per 5 star review’

‘We’ll also pay to buy the books you review just so they are verified purchases via a well known online payment thing. You stay classy!

‘Representative from Reputable Readers’

What’s the big deal about this?

From the paraphrased message and trust me, this is everything relevant they said, you can see they wanted me to just leave 5 star reviews for books they recommend. It’s what they haven’t mentioned that serves as red flag numero uno. There is no mention of leaving an honest review or even reading the work that I would have to buy. They are pretty up front about it but in a clever way and clever is probably what this whole deal seems on the surface.

This whole ‘service’ looks to be instigated via Twitter messages and under the radar. ‘RR’ will approach an author desperate for reviews > author likes the concept and agrees, then pays undisclosed amount of money (probably a lot) > ‘RR’ approaches a willing reviewer offering part of that undisclosed amount of money > Reviewer does all the work, leaves review, verified purchase.

‘RR’ have no real interaction on Amazon and they basically serve as an expensive middle man that rakes in the cash and gives a little to the reviewer who has left the review on their own account. All which operates undetected. A cash incentive will always persuade someone to say yes while they also persuade the author with 5 stars. This whole deed is seemingly invisible to Amazon who are huge on fake reviews but through this process it’s very difficult to prove.

If I were to try and report ‘RR’ I couldn’t due to lack of real proof, they are just a middle man and that probably only leaves me with one choice, to report the author who really isn’t the bad guy here. They just want their work to be liked and in this ever growing world of the internet it’s tempting to google ‘buy 5 star reviews’ because there are so many who are offering this service.

This whole concept is clever and perhaps an immorally genius attempt at making money and that’s why I wrote this post to serve as a warning to authors and readers. I’m not a fan of anyone being exploited and on this world wide web, it’s everywhere and authors are being exploited here. They could also get themselves in trouble if Amazon found out.

Authors paying for 5 star reviews is wrong, being paid to give 5 stars without reading a book is wrong and more importantly Amazon don’t like it, they will shut your shit down if they find out, trust me!

Disrepute

There are several different types of review services that pop up online all the time many of which provide readers with books and authors with honest reviews – it’s all about execution.

I’m a reviewer for Reedsy Discovery who are a growing social platform for readers and writers and I have even been tipped by an author after leaving an honest review for their work . I suppose that’s what this whole deal is about. Paying for 5 star reviews puts other readers who spent time reading into disrepute, it also preys on the desperation of some authors who just want reviews: this is especially prone in beginner authors who no doubt ‘RR’ will target. It’s also lying and misleading potential future readers. You could argue, this is just business, and I want folks to read my stuff, they don’t need to know what goes on in the kitchen. You could argue that, but not here, shove that opinion.

Methods of honesty

Straight up, reviews don’t actually matter that much. And yeah that’s coming from an author who checks to see if he has any new ones multiple times a day. They literally serve as a gate keeping method for some promo sites and not much else. Of course they mean a bunch more to the small time creator but eventually that small time creator won’t need just reviews to sell books because readers would have invested in them as the person first. If I were you, I wouldn’t focus on trying to get reviews but to get people reading your stuff through promotion. Check out the resources section for that…

Concluding thoughts…

The best we can do about subjects like this post is to talk about them and spread awareness, especially to those who are vulnerable to a scam – let’s face it, we all are. Writers and bloggers as a collective are stronger together.

I’ve kept the ‘service provider’ nameless in this post to firstly avoid any retaliation – trust me this happens a lot with these posts and because ‘RR’ will be here today and probably gone tomorrow for another one to pop up. How they change tactics is up to us to find out and report to the community which I care for.

Thanks for reading and of course your thoughts are welcome in the comments – keep the opinions light…

Book 6 – ‘Darke Awakening’ – Pre-order launch/Full Cover Reveal

“Between chaos and the unknown, you’ll find a perfect storm…”

Well what a year it’s been, through the struggle and uncertainty all the way to the apocalyptic vibes 2020 has seemingly spat our way and still I’m standing exactly where I wanted to stand when this year began (only now I’m washing my hands every two seconds and wearing a mask)!

Some of you would have seen over the weekend my lack of ability to contain my excitement pride in being able to share my latest book cover. Darke Awakening is not just my 6th book but a personal journey and a symbol of how important carrying on has been this year. It’s also been mighty rewarding as many different folks have connected or continue to connect with this here blog. Through all of my endeavours in 2020 the book has been a beacon of hope that has carried me to here and hopefully beyond because now it’s up to my readers and you, kind follower.

Those who have supported me from the beginning, those who have captured and seen my vision over the years and quite frankly for me, that is who this book is for. It won’t be selling thousands of copies on release but the people that matter to me will be buying it. The individuals I have convinced one at a time to believe in my work and those who have made a believer out of me, that is who this is for. And for one very important demographic of folks who only exist in words…

What you’re probably here for…

Well I’ve done the introductory preamble bit and laid it on as thick but smooth as possible. Let’s take a look at the cover of Darke Awakening in full, front and reverse:

It’s darker compared to the first one and murkier because there’s a theme of uncertainty. Just what is in the deep woods? What everyone thought they knew will get blown wide open. Plus it snows quite a bit later on in the book. There’s some new faces and even some unexpected arrivals all of which looks to tell a story of darkness and awakening.

A huge shout out to Design for Writers who put together this fantastic cover!

Darke Awakening carries on straight from Darke Blood but then later begins to cross over with both Open Evening and Cemetery House. You kinda need to read all three books in the series that precede it to appreciate the whole thing – hence why 15 people max will buy it. The good thing is I’ve got ya, all three of those books in the Order of the Following Series are currently discounted to 99 cents. One of which will be free this weekend but I’m not here to sell those….

The sales part….

Those who have been watching closely will know right now Darke Awakening is currently available for Pre order! Yes you can go right now and pre order the damn thing! This is of course only for the E version, Amazon aren’t brave enough to trust indies with paperback pre order things. I’ve said pre order a lot.

If you click on the rather shiny banner I put together below, it will take you to the Amazon US page.

Folks in the UK can click here.

Everyone else, just copy and paste this into your regional Amazon:

B08HX1B49G

Final fun part…

This cool little comparison feature might be one of the only good things to come out of the new WordPress editor. As you can see all of the wonder and brightness of stars is gone as we go further into the dark – they both are really cool covers!

Closing statement/ a thank you

As always my efforts on here are made better by you. Thanks for reading and thanks for the constant support. You guys gives me hope and belief. To those who have already pre ordered the book, you are amazing, and to everyone, help an author out and go grab a pre order, let me know if you do grab a copy and let me know what you think of the cover!

Rock and roll man. Peace out!

Weekly Ramble #82

The 6th book release is near. Everything has kind of come together recently in a somewhat surprising turn of events from reaching the 4000 follower milestone on Twitter to actually selling books on a scale I’ve never known before. Maybe, just maybe I’ve figured things out. But how?

Sometimes stuff just aligns and it hasn’t been easy. It’s taken trial and error to figure out. The road to anything good is paved with hardship and hardwork. Those days of reverting to zero still rear their head every so often but I’ve learned a lot.

I’m by no means a master at this and as much as I expect not a lot of sales from the release of this next book, I’m optimistic that a cluster of loyal folks will at least support my efforts. This is no longer 2018 and my following is full of people I’ve helped and those who’ve helped me. We’re a community and collective, you know who you are. The philosophy of being in Island in the modern world of social media authoring will get you nowhere. This is possibly my greatest learning curve. Connecting, socialising and being consistent with content will eventually foster growth and a following. I’ve recently lauded the concept of getting readers to first invest in you before they take on your work and it’s becoming a way of life. This is while I’ve always kept pecking away at the stories, chasing the words.

Blindly sharing the link to your work is a beginners error. Nobody cares for a writer who does this for self gain. Do this so we can all gain something from one another. There’s a compelling story that’s beyond our books and that’s what will hook people in to you. Being active in the arena and contributing to the writing community is the only way I’ve got to where I am and I’m thankful for the people I’ve networked with.

As much as social media can be a toxic cesspool it’s here for the long haul like me and Book 6 is just my latest milestone of many more things to come. Watch this space which is now decorated with optimism.

You can expect more information about Book 6 very soon!

‘Lords of Mars’ by Colin Yeoman – Review

Gripping high end space fiction about the politics of humanity, civilisation and revolution…

Lords of Mars is a story that embodies the many aspects of human politics from power, revolution, deception, change and no matter what civilisation we create, these things will always exist wherever we go. Perhaps the greatest threat to our own civilisation and history is ourselves as a species. These themes and concepts are then combined with the question of where we originated from and how we actually got here on this planet.

While the first book in this Custodian Library Archives series merely considers the question, Colin Yeoman uses this story to answer it and there is a lot more going on throughout this fantastic well paced read. This book could even be enjoyed on a stand alone level simply for it’s originality.

We are taken way back to when humans were leaving the near fallen civilisations of Mars; although some feel as if they were abandoning their fellow man but there is a new planet on the horizon. This is a polarising subject that creates opposing factions who feel like their history and people are being left behind. The preservation of this history is being contended here.

Much of the story takes place during the crossing between the two planets on board the ‘Spero’ where a multitude of characters are either for or against the new frontier. We meet ‘Cal’ who looks to lead a revolution in securing the ‘Remnants’ history and survival, that is after he encounters a stowaway who might know a little too much about the future. Of course there are other physical struggles like adjusting to the gravity of space travel and then the new world. ‘Centrifugal Gravity’ is just one of the many cool concepts this book is full of.

The pace quickens in the final chapters with action, deception and page turning thrills that highlight the early days of when we first arrived to the new world all of which is left open for more. Readers of science fiction will enjoy the original world building and thought provoking nature of what is a great read.

5 Stars – Thoroughly enjoyable and great escapism!

Book Promotion Results September 2020 Pt1

Ah the selling of books, I’ve done that, quite a lot this year and my latest Book Promotional efforts are looking towards being personal best material. With that in mind and for the purposes of helping a fellow author here’s a detailed breakdown of what I did and the results I got. Roll the intro….

Introduction/Aim

First of all, before setting out and committing to any type of book promotional run it’s important to aim for something. What exactly are we looking to achieve here? In my case which I hope doesn’t sound too complex I wanted to promote my book ‘Cemetery House’ and get as many folks as possible to grab a copy during the run. The ‘run’ meaning the time it was going to be free to download and advertised. The more complex bit is below and optional to read.

Not so important background info, skip if you don’t care…

Over the 2 years ‘CH’ has been available it’s been the most under-performing book on my back list. It has the least amount of sales, reviews and I’m not sure many have actually read it. This is a shame, because it’s the bigger, better older brother to my clunky (but also good) debut novel ‘Open Evening’. ‘Cemetery House’ is also part of the wider ‘Order of the Following Series’ which continues in the form of my 6th book which arrives at the end of this month (September 2020) so you kinda need to read it in order for book 6 to make sense. My true aim in this promo run was to fix all of the problems stated above by getting some folks to actually download and eventually read it.

Strategy – how was I going to do it?

So the best way to get as many downloads for a book is to set the price to Free for a minimal amount of time. 2 days works quite well, you can generate a sense of urgency by saying ‘Free for a limited time only’ which is a sneaky way of pressurising people into downloading it. So as all of my works are enrolled in Kindle Unlimited they allow you so many days within a certain period to set any of your books for Free. So I did that.

Cemetery House would be avalable for Free on the 3rd and 4th of September 2020. And then advertised as Discounted on the next two days.

While Free is good, along with the small space of time this offer is available they are not a guaranteed way of shifting books and like every author everywhere the greatest struggle we all face is being heard. Our voice is only as loud as our social media following and even that sometimes isn’t enough.

You can see the pain in his face, he’s clearly an author…

My go-to way of amplifying my author voice is to used paid advertising in the form of Book Promotion sites. Using a combination of paid sites and some of which were free, I would be able to amplify my voice while also working in tandem with my social media platforms on the days of the promo to maximise telling folks about it. This strategy can be used for all books across all genres. E books sell a lot more than physical copies in my case but that’s not to say you can’t use this strategy to sell all types. Just do your research, there are plenty of authors out there who share their results. And use the Google if in doubt.

Results first, how I did it later…

While you all probably just want to know how I did it, you first need the context of how well things went to gauge whether or not you can try and achieve the same. So here are the results.

Day 1

Cemetery House Free Downloads: 1643

Stuff I didn’t expect or account for:

Selling nearly all my back list in one damn day….

Including sales of the other two books in the series which are priced at 99 cents:

Darke Blood: 20

Open Evening: 30

Sale of other books not in the series:

The Ghost Beside Me: 1 x Paperback

Total Sales of priced books on Day 1: 51

Context/debrief:

I probably sold 51 books last year in total without promo. This is an unexpected but wonderful result.

Open Evening sold 33 copies on release way back in 2016. For this promo, in which it wasn’t even specifically advertised, it got downloaded 30 times in one damn day.

Day 2

Day 3

All 3 books in the ‘Order of the Following’ series sold very well over the promo run. A huge factor in the success of this is governed by the fact ‘CH’ is the middle book in the series, although there is no particular order in which you need to read them. It is also mentioned on each of their Amazon pages, as seen below with Open Evening. It is mentioned in the start of each book also.

Although on this run I advertised ‘CH’ as stand alone which it can be enjoyed as, there was still plenty of interest for other books in the series and they are both available for 99 cents.

Honorable mentions for both ‘The Teleporter’ and ‘The Ghost Beside Me’ which sold copies without any prior advertisement on this run and proof that my single best piece of marketing advice is true. That advice being, the best way to sell a book is to have another available, and then another and so forth. The graph and breakdowns above sing from that hymn sheet big time!

Amazon Chart Movement

My newest strategy in promoting free books is to then advertise them straight after the run as discounted. On this occasion this only generated 3 discounted sales of ‘CH’ after the run, but the sales of ‘Open Evening’ and ‘Darke Blood’ rocketed them both up their respective charts, from several thousand to double figures in a matter of days which will give them some new visibility as they begin to recede back to the dark depths of the unknown, like me…

Tis the season

All three books in the Order of the Following Series are occult, horror or thrillers. I’ve been waiting all damn year for the Spooky season to promote them and they always do well this time of year so let that be a top tip; genre and seasons coincide with sales no matter what book you’ve got to offer non fiction or fiction. People will gravitate towards a spooky tale during the run up to Autumn and Halloween. This is probably why ‘The Ghost Beside Me’ sold some copies also.

Execution – what I did

This is most probably best described as the ‘good part’ of the post and probably the reason why you are here, so here’s what I did.

Book Promo Sites

Freebooksy Horror Promotion – Cost: $40 – Date: 3rd

E Reader News Today – Cost: $40 – Date: 3rd and 4th

E Book Booster Guranteed Promo – Cost: $20 – Date 3rd and 4th

Pretty Hot – Cost: $25 – Date: 4th

Bookzio – Cost: Free – Date 5th and 6th

Booangel – Cost: Free – Date 5th and 6th

As you can see some of the dates and sites overlap with one another. A top tip: if you really want to know how much reach a certain book promo site actually has, then just advertise with them only on a single date. The more expensive normally means better reach. You have to be willing to spend a little money if you want some good reach.

Twitter:

On the first day of the Free promotion I put up this banner and then RT’d it later on in the day to coincide with Eastern Time for my American Friends. I’m near to 4k followers so it probably helped with some international reach. I’m proud of this banner which I put together myself via Pixlr.

Instagram

My ‘gram following isn’t huge but I also shared the banner and put some other info about the results via my story. Come and say hi, you can find me here...

Facebook Page

Good ol life invader. I don’t use my page that much these days but my 500 plus following will always be appreciated and so I shared the banner and relevant links on day 2.

A blog post

My blogging efforts are very busy and so I didn’t have the time or space to put out a post on the Free days so instead I put one out on the Saturday. If you want to know what it looks like, here’s the link…

Factors that helped…

Having already mentioned that ‘CH’ is part of a wider series and this is clearly marked on each book’s amazon page, what else helped shift a bunch more books than usual?

Amazon Reviews

Reviews, ratings, critiques whatever you call them, spiritually they don’t matter but in the sense of book promotion they do so it’s a conflicting double edged sword. Even though ‘CH’ did not have any US Amazon reviews at the time of this promo, the two other books did. Having a star rating on Amazon will help shift more copies and I could even argue that is the only purpose reviews serve – that’s a rabbit hole of debate that I wont go into right now.

Book Covers

I firmly sit in the corner of investing well in a good book cover. This is such a huge factor that will attract passing trade. Yes your book is free and being paraded in front of a big internet audience but does it look good? People do judge a book by it’s cover. If you scroll to the very top of this site you will see all 5 of my book covers. Trust me, they matter in sales and they are shiny also.

I Invested with money

It doesn’t take a business major to see a potential flaw in this book promo run. Giving a book away for free but paying for advertising, how are you going to make a profit? The answer to that question is, I’m not, in the short term. The purpose of the book promotion is to maximise readers, if your work is quality enough for readers to look at more of your books then this will eventually lead to potential profits. Right now I am in the process of building that readership which is growing. This also coincides with having more work available which the results of this promo have proved as a tactic in selling books. If you seriously want success in publishing you need to invest money.

Final thoughts…

The numbers speak for themselves and I was pleasantly surprised to sell anything more than what I tried to promote. Like everything in publishing apart from the story, us writers aren’t actually in control and that’s both scary and thrilling. Embrace all the stuff you don’t intend to achieve in writing, trust me, its normally the best stuff. Quite recently I have been very much enjoying the connecting with fellow writers who’ve published all types of works from cookery books to vampires which are still the fashion!

To everyone who has read up to this point thank you, I hope you find this post useful an you can hopefully expect the full guide book to arrive next year. But just remember, this post is just Part 1, I’ve got another promo booked in for the 18th. Stay tuned, stay safe and thanks for reading!

Toxic Undertones

Quite recently I’ve been caught off guard with a handful of ‘bad’ social media interactions which have served as a stark reminder of how toxic and volatile the underbelly of social media really is. There seems to be a consensus of those laying in wait, ready to pounce upon negative situations with their own negativity sparked from a desire to either be a troll or to be an opportunist in the face of adversity in order to get follows, likes and interaction. This can seem to happen at any time and it’s something I’ve always known but presently perhaps forgot while my momentum is building and my following is growing.

As an author in the modern social media age, my market is based mostly within it, and as much as I would love to just turn around and walk away, I’m not in that position just yet, although it’s just another driving factor to get me there. Having a higher following on social media will attract many lower level folk who are trying to get their own foothold and sometimes they use whatever leverage they can to climb. Such recent experiences have forced me to back away from my usual level of engagement, especially on Twitter which is a particularly volatile, mob cultured petri dish of assholery that can turn on you in an instant. The ‘mute notifications’ button has been utilised is recent days.

While this post isn’t an attempt to vent, it’s become an opportunity to do so and that’s okay, this is my patch. And my philosophy on book reviews is simpler now: they don’t actually matter in the broadest of senses, I cannot help but sometimes notice the ilk of review that is literally an attempt to troll, or be funny. Although after a night’s sleep the nagging pain they cause is gone, and I am big enough and old enough to know my stuff is in the public domain and that it isn’t for everyone but any type of cross word against me will affect me, I’m human after all. Any review really, is a good review, because it’s proof somebody took the time to look at your words and possibly buy it. Most of them aren’t constructive, even the positive ones, what I can do with ‘your book was great’, although I still appreciate the sentiment. No matter what anyone says, they’ll never know the journey, the struggle and the ultimate satisfaction of being a better person for finishing the crafting of a book. Their words about your words will never match them.

I guess all of this is just the symptom or the outcome of reaching a new plateau of a bigger following. This blog is growing and the content includes reviews and investigations of other parties who might not appreciate that so perhaps this is a glass house situation. My ambition has always been to write books and tell stories, no amount of toxicity will stop that, after all I am radioactively coated in stubbornness, so I’ll always survive, it’s all I know what to do. It’s up to us as individuals not to get lost on the journey.