The Problem(s) with WWE in 2020…

Fans of pro wrestling have been saying for as long as I can remember that the WWE ‘modern product’ is dying. The truth is, and although I am a casual or even social viewer these days, they may actually be right. Even I’ll admit from a very loose standpoint that I no longer know what they are doing to tell stories. 

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Those stories is what first drew me to tune into the then WWF all the way back in the late 90’s. The men and women who collided in the ‘squared circle’ were gladiatorial super heroes to me – the whole pageantry of the bright lights and a ruckus crowd pulled me in and even inspired me to be a stage performer. But that was then, and now what stands in place of a company that seemed to be on the constant up is a plateau of ‘cash grab’ style events that most probably keep it afloat.

Of course I am talking about the multiple event deal WWE is aligned with putting on in Saudi Arabia who are opening their doors to more and more mainstream entertainment. While these ‘shows’ may do wonders for the WWE’s bank balance their true investment in the global fans is suffering for it. Their latest event which last Thursday saw a popular modern day Champion known as Bray Wyatt (the Fiend) drop his belt to a part timer and star of yesteryear Bill Goldberg (who wrestled a handful of times in the past few years). Their match lasted no longer than their entrances and even left me asking questions.

Aged multi billionaire owner Vince McMahon is at the very forefront of ‘creative’ decisions and has been since most probably the stone age of wrestling. And with the short term of pleasing a singular audience in mind he is pretty much imploding the company’s rep from within. WWE has been a money making super business for some time now but their tunnel vision towards making that cash has began to unravel and even casuals like me can see it from afar. You can see the reactions from the twittersphere…

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Part time performers seem to be a theme these days in WWE with McMahon acclaimed ‘attraction’ Brock Lesnar being a high profile champion for some years but only appearing every now and then. In fact he appears on a sometimes monthly basis and hence demotes the rest of the roster. This whole ‘nostalgia’ thing is great for one night but it has no longevity for the performers looking to prove themselves and become big stars of their own.

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I guess even billion dollar companies ‘sell out’, that’s why they are worth billions but how long can they sustain doing things like this? Those who are ‘smartened up’ will know there is another wrestling promotion in the US which has recently emerged known as All Elite Wrestling. They too are backed by a billionaire and could eventually ‘go places’.  Perhaps WWE’s days are numbered… thank God I’m not a full time viewer these days…

 

 

 

 

 

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